125: Chapter 125 First Time "Live-streaming Sales": Endorsing a Martial Arts Protective Gear Brand

Section 1: A Sincere Invitation from the Brand

Just as the launch ceremony for the Traditional Martial Arts Universal Benefit Plan concluded, Chen Wu's team received a special letter of cooperation — Zhou Ming, the founder of the well-known domestic sports brand "Warrior Protector," personally came to the Martial Arts Advancement Base with his team. Holding a set of brand-new martial arts protective gear, he stood before the Qi Energy waterfall training area, appearing somewhat nervous. "Teacher Chen, we have been following you for a long time," Zhou Ming said as he handed over the gear, his voice filled with sincerity. "With the current global craze for traditional martial arts, the protective gear used by many ordinary Martial Artists is either unprofessional or too expensive. We would like to invite you to endorse our new martial arts protective gear, bringing professional and affordable gear to more people."

On Lin Mo's tablet, the brand information for "Warrior Protector" scrolled quickly: the brand had been deeply involved in the martial arts protective gear field for 20 years and had provided professional equipment for the national martial arts team. The "commoner-style gear" they launched in recent years was priced at only one-third of similar products, but due to a lack of brand recognition, its sales were mediocre during the traditional martial arts craze. In the bullet comments of the global live stream, some viewers already recognized the brand: "I've used their wrist guards; they're very comfortable!" "I bought knee pads for my child before; the price-performance ratio is very high!" Zhou Ming watched the comments and added, "Our new protective gear also incorporates the principles of traditional martial arts' Qi Energy. For example, the heart-protecting mirror can enhance Qi Energy defense, and the leg guards can assist with stance power. We would like to ask you to help test and endorse them. 10% of all proceeds will be donated to the Traditional Martial Arts Universal Benefit Plan for the procurement of protective gear for teaching points in impoverished areas."

Chen Wu took the protective gear, his fingertips touching the breathable fabric of the wrist guard — the material was soft yet tough, and the inside was embroidered with pale gold "Qi Energy diversion patterns," which faintly echoed the Qi Energy trajectory of the Xingji Fist. He thought of the simple protective gear used by Li Jianguo and other rural Martial Artists, and the scraped knees of children when they practiced their forms. The Qi Energy Core in his Dantian shimmered slightly. "I can do the endorsement, but I have three conditions," Chen Wu's gaze fell on Zhou Ming. "First, the protective gear must pass combat tests to ensure it can protect ordinary Martial Artists; second, the price must be affordable so that rural children and migrant workers can all afford it; third, the funds donated to the Universal Benefit Plan must be open and transparent, subject to the supervision of global viewers."

Zhou Ming nodded immediately and took out a test report from his portable Spatial Bag (specifically a basic 1-cubic-meter Spatial Bag): "Please rest assured! Our protective gear has undergone 3,000 combat tests. The heart-protecting mirror can withstand a punch impact of 1,000 kilograms, and the shock absorption effect of the knee pads is 50% better than ordinary models. The commoner-style pricing is 29 yuan for wrist guards, 49 yuan for knee pads, and 199 yuan for a full set, which is 40% lower than the average market price. We have already disclosed the donation account on our official website, and every expenditure will be synchronized to the supervision platform of the Traditional Martial Arts Universal Benefit Plan!" As soon as he finished speaking, the global live stream bullet comments were flooded with "support." Li Jianguo's ID popped up with a message: "If it's really that good, I want to buy a set for all the children in the village!"

Grandpa Wang's dry tobacco pipe made a dull thud against the protective gear. The old man tapped the heart-protecting mirror with the pipe bowl: "The gear your great-grandfather used back then was an iron shell forged in a blacksmith shop; it was heavy and not breathable." The pipe bowl swept over the ventilation holes of the new gear. "Modern gear can balance protection and comfort while also assisting Qi Energy. This is true progress!" Suddenly, a bronze heart-protecting mirror engraved with the words "Hu Wu" flew out of the camphor wood box. Pale gold Qi Energy spread along the bronze mirror, resonating with the new protective gear — the Qi Energy diversion patterns on the gear suddenly lit up, proving that its Qi Energy compatibility was fully up to standard and could perfectly coordinate with traditional martial arts Qi Energy.

Flower Girl's inheritance grass bloomed beside the protective gear, its eight-colored petals falling onto the knee pads. Dewdrops rolled on the leaves, reflecting the details of the gear: the inside of the leg guards had "stance scale lines" to help beginners adjust the width of their Xingji Fist stances; the Velcro on the wrist guards was adjustable, making them suitable for both the elderly and children. The young girl dripped "talisman power dew" onto the gear, and the rainbow-colored light merged with the Qi Energy diversion patterns, instantly increasing the gear's defensive effect by 10%. "Elder Zhou said that good protective gear should not only protect the body but also assist in martial arts practice," she said, her fingertips lightly touching the knee pads. "These scale lines and diversion patterns are 'practice assistants' for ordinary Martial Artists!"

Section 2: Combat Testing: The Hardcore Strength of the Gear

To verify the practical effects of the protective gear, Chen Wu's team conducted comprehensive tests in the mechanical wooden dummy training area. Zhao Lie volunteered to be the "tester." He put on the new wrist guards, knee pads, and heart-protecting mirror, clenched his fist with Baji Energy, and struck the wooden dummy fiercely — with a dull "thud," the wooden dummy shook violently, but Zhao Lie's fist was completely unharmed. "The shock absorption of these wrist guards is even better than the professional gear I used before!" The old man moved his wrist, a look of surprise on his face. "That punch just now used 80% of my energy, and my wrist doesn't hurt at all. The Qi Energy even dispersed through the diversion patterns without injuring my joints!"

Next was the heart-protecting mirror test. Zhang Hao's iron arm, carrying Mystic Water Energy, struck lightly toward Zhao Lie's chest — given Zhang Hao's strength, ordinary protective gear wouldn't be able to block it at all. However, the moment the new heart-protecting mirror contacted the iron arm, the pale gold Qi Energy diversion patterns suddenly lit up, dispersing the Mystic Water Energy along the surface of the mirror. Zhao Lie only felt a slight numbness in his chest without any pain. "This heart-protecting mirror can deflect force!" Zhang Hao's voice was filled with excitement. He increased his power, raising the Mystic Water Energy on his iron arm to 50%. The brightness of the mirror's diversion patterns increased accordingly, still steadily blocking the attack. Lin Mo's tablet showed that the maximum capacity of the heart-protecting mirror could reach 1,200 kilograms, far exceeding the punch strength of ordinary Martial Artists.

The most pleasant surprise was the "stance assistance" function of the leg guards. Li Jianguo put on the leg guards and adjusted his "Xingji Lean" stance according to the scale lines on the inside — previously, his stance always deviated left or right, but now, standing against the scale lines, his stance width and knee angle were perfectly standard. "It's amazing!" Li Jianguo practiced the Xingji Lean three times, and his movements were much more standard than before. "With these scale lines, I don't have to keep adjusting, and it will be much easier for the village children to learn the stances!" Slow-motion footage from the global live stream showed that the fabric of the leg guards would slightly contract during power delivery, assisting the leg muscles and making the stance more stable and powerful. Li Jianguo's punch strength increased by 15% compared to before.

Flower Girl's inheritance grass bloomed in the testing area, its eight-colored petals unfolding toward the protective gear. Dewdrops rolled on the leaves, reflecting the "hidden advantages" of the gear: the fabric had undergone "Qi Energy stain-resistant treatment," so even if it was stained with Energy-Severing Dew or talisman power dew, it could be easily wiped clean; the edges of the heart-protecting mirror used soft Materials to avoid chafing the skin; the full set of gear, when folded, was only half the volume of ordinary gear and could easily fit into a basic Spatial Bag. "Elder Zhou said that good gear should be 'practical, durable, and portable'," the young girl said to the camera. "This set of gear has achieved all three. Ordinary Martial Artists can carry it in their Spatial Bags and practice martial arts wherever they go!"

The real-time test report from the Technical Department showed that all indicators of the new protective gear far exceeded expectations: wrist guard shock absorption was 92%, heart-protecting mirror Qi Energy dispersion rate was 88%, and leg guard stance assistance accuracy was 95%. The price-performance ratio of the commoner-style full set of gear ranked first among similar products globally. Zhou Ming looked at the report and said excitedly, "We have also prepared 'parent-child gear.' The children's gear has cartoon patterns to attract them to practice martial arts actively; the elderly gear uses softer fabric, suitable for seniors with poor joints." In the bullet comments of the global live stream, parents instantly erupted with excitement. Messages like "I want to buy the cartoon version for my child!" and "Buying the elderly version for my parents!" flooded the screen. Li Jianguo even directly pre-ordered 50 sets, saying he "wanted to equip all the children and elderly in the village."

Section 3: Live Stream Sales: Warmth and Excitement Coexist

When the "traditional martial arts Protective Gear Global Live Stream Sale" event began at the Traditional Martial Arts Home training ground, 65 billion viewers worldwide tuned in on time. Chen Wu, wearing the new protective gear, stood before the Qi Energy Pyramid. Acting as a "streamer" for the first time, he appeared a bit shy: "Hello everyone, I am Chen Wu. What I'm bringing today is not a fist manual, but protective gear that can protect everyone," he said, holding up a wrist guard to show the camera. "This wrist guard can absorb shock and assist Qi Energy. At 29 yuan each, the price of a meal for an ordinary office worker can protect your own wrist."

[part:gemini-3.1-flash-lite]

Lin Mo's tablet became a "Real-time Interaction Center."

The young man's fingertips flew across the keyboard, projecting the viewers' questions onto the background board: "Can the protective gear be washed?" "When will the parent-child versions be released?" "Can it be shipped abroad?"

Chen Wu answered them one by one: "The protective gear is machine washable, as long as the water temperature does not exceed 30°C. The parent-child versions are available for pre-sale today, and the cartoon patterns come in two types: panda and Dragon. Viewers abroad can also buy them; we are cooperating with international logistics, and they will arrive within 15 days."

His answers were simple and unadorned, yet more trustworthy than those of a professional streamer—after all, this was protective gear personally tested and recommended by a Martial Artist capable of piercing five-centimeter steel plates.

The liveliest part was the "Combat Demonstration" segment.

Zhao Lie wore the protective gear and engaged in a simulated battle with Zhang Hao.

As Baji Energy and Mystic Water Energy collided, the Qi Energy flow patterns on the protective gear lit up continuously, attracting viewers to place orders one after another.

Li Jianguo brought the village children, who were wearing the parent-child protective gear, to practice boxing.

The children's panda-patterned knee pads were particularly eye-catching in front of the camera, and the live chat was filled with "So cute, I want to buy!"

Nurse Emily in London also used a holographic projection to demonstrate the application of the protective gear in rehabilitation training—a stroke patient was wearing the gear to practice grip strength, and the wrist guard's auxiliary force function allowed him to complete the movement easily, moving countless viewers.

"If you place an order now, we will also give away a 'Basic Boxing Manual'," Zhou Ming added at the right moment.

"The manual contains Teacher Chen's illustrated guide to basic footwork, breathing technique chants, and the correct way to use the protective gear. Additionally, for every set of protective gear purchased, we will donate 2 yuan to the traditional martial arts Benefit Plan to help children in impoverished areas buy protective gear and learn boxing."

This sentence completely ignited the viewers' enthusiasm for purchasing—Lin Mo's tablet showed that just 10 minutes into the live stream, the order volume exceeded 100,000 sets.

Among them, parent-child versions accounted for 60%, and overseas orders accounted for 30%.

The furthest order came from an Antarctic research station, with a staff member leaving a message: "I want to buy a set for all my colleagues on the research team so we can practice boxing on the ice sheet."

The Flower Girl's inheritance grass bloomed at the live stream site, its eight-colored petals unfolding towards the screen where orders were being placed.

Dewdrops rolled on the leaves, reflecting the heartwarming messages from global viewers: "Buying protective gear can also support public welfare, it's so meaningful!" "Buying a set for my child, hope he likes traditional martial arts!" "Support Teacher Chen, support the traditional martial arts Benefit Plan!"

The young girl dripped "Vitality Dew" onto the display protective gear.

Seven-colored light fused with the gear, and the "place order" button in the live stream room suddenly turned "Inheritance Green."

When clicked, it would pop up a message saying "Thank you for supporting the traditional martial arts Benefit Plan," turning the act of ordering into a "ceremony of participating in the Legacy."

Public Welfare Collaboration: Bringing Protective Gear to Impoverished Areas

By the end of the live stream, the total order volume for the new protective gear exceeded 500,000 sets, and the donation amount reached 1 million yuan, all of which was transferred to the dedicated account for the traditional martial arts Benefit Plan.

Chen Wu's team, together with Zhou Ming, took the first batch of 10,000 donated protective gear sets to a remote mountain elementary school—this was the first teaching point of the traditional martial arts Benefit Plan.

The protective gear the children had used before was sewn by teachers from old clothes, and their knees and wrists were often chafed.

When Chen Wu handed the brand-new protective gear to the children, little girl Yaya's eyes lit up.

She carefully put on the panda-patterned knee pads and followed Chen Wu to practice the basic footwork of the "Xingji Lean."

The scale lines on the knee pads helped her quickly adjust her stance, and her movements were much more standard than before.

"Thank you, Teacher Chen," Yaya touched the panda on her knee pad and whispered, "From now on, when I practice boxing, my knees won't hurt anymore."

The global live stream camera captured this detail, and the live chat was instantly flooded with "tearing up," with many viewers spontaneously adding to their orders, leaving messages like "Donate more money so more children can have protective gear."

On the school playground, Chen Wu's team taught the children how to use the protective gear correctly: wrist guards must fit the wrists, neither too loose nor too tight; knee pads must be aligned with the kneecaps, and the scale lines must be consistent with the direction of the footwork; the heart protector must be adjusted to the right position to ensure it covers the heart area.

Li Jianguo brought the village teachers to learn how to maintain the protective gear: "Wash with warm water. After air-drying, check the Qi Energy flow patterns. If they don't light up, wipe them with talisman power dew."

His tone was like an experienced "protective gear expert"—after all, this was the professional equipment he had been waiting for for a long time.

Watching the children practicing boxing, Zhou Ming suddenly made a decision: "We are going to build 'protective gear production workshops' in impoverished areas," he said to the live stream camera, "Hiring local villagers to produce the protective gear will not only solve employment problems but also allow children to get new protective gear in time. From now on, they won't have to wait for logistics!"

This decision received unanimous support from global viewers.

The United Nations "Global Ancient Martial Arts Protection Alliance" also stated that it would provide technical support to help build the workshops—this upgraded the protective gear endorsement from "selling products" to a win-win project of "aiding employment and promoting the Legacy."

Grandpa Wang's dry tobacco pipe made a dull sound as he tapped it on the school playground.

The old man flipped through the "Protective Gear Chapter" of the "Records of Tomb-Guarding Equipment" and said to the children: "If your great-grandfather had such good protective gear back then, he wouldn't have been injured while practicing boxing," he pointed his pipe bowl at the children's knee pads, "You must use them well, practice well, and pass on the spirit of traditional martial arts!"

The bronze heart protector from the camphor wood chest was gifted by Chen Wu to the school's traditional martial arts club.

The two characters "Hu Wu" (Protect Martial Arts) on the mirror shone brightly in the sunlight, as if guarding the children's dreams of practicing boxing.

The Positive Fusion of traditional martial arts and Commerce

This protective gear endorsement not only caused the sales of the "Wu Hu Jia" brand to skyrocket but also pioneered a new model of "positive Fusion of traditional martial arts and commerce"—brands gain popularity through the craze for traditional martial arts, traditional martial arts promote public benefit through the brand's charity donations, and ordinary Martial Artists obtain professional, affordable equipment, creating a win-win situation for all three parties.

The Section Chief of the Special Incident Response Department sent her congratulations via holographic projection: "We have received cooperation applications from over 100 brands, including sports brands, cultural products, and even food brands that want to launch 'traditional martial arts Nutrition Sets'," her voice was filled with excitement, "This shows that traditional martial arts is no longer a niche culture, but an important force that can drive industrial development and benefit people's livelihoods!"

Chen Wu's team struck while the iron was hot and formulated the "traditional martial arts Brand Cooperation Standards": Partner brands must adhere to the three principles of "professionalism, affordability, and public welfare."

Products must pass actual combat tests, prices must be acceptable to ordinary Martial Artists, and more than 5% of the proceeds must be used for the traditional martial arts Benefit Plan.

On Lin Mo's tablet, the "traditional martial arts Cooperation Brand Library" went online.

The first 10 brands to join included "Wu Hu Jia" protective gear, "Xingyi Fang" sportswear, and "Tuna Quan" drinking water. Each brand was marked with its public welfare donation ratio and product test reports, subject to the supervision of global viewers.

The final scene of the global live stream lingered on the children at the mountain elementary school wearing the new protective gear and practicing boxing on the playground.

In the setting sun, the children's silhouettes were elongated, and the Qi Energy flow patterns on the protective gear shimmered with a pale golden light, echoing the Qi Energy of the traditional martial arts Home training ground and the Advancement Base from afar.

The live chat finally scrolled with a neat line of text: "Protective gear protects the body, passing on the soul of martial arts; public welfare sales warm people's hearts; positive Fusion opens a new chapter, traditional martial arts benefits everyone!"

This message was lit up by 68 billion viewers simultaneously, like a warm river of light, illuminating the new path of Fusion between traditional martial arts and commerce, and also illuminating the daily life of ordinary Martial Artists guarding the Legacy.

Chen Wu stood by the playground, watching the children's smiling faces, as the Qi Energy pill in his Dantian resonated with the Qi Energy of the protective gear around the world.

He suddenly understood: the Legacy of traditional martial arts requires not only strong fists and exquisite boxing manuals, but also convenient conditions that allow ordinary Martial Artists to participate easily—a set of professional protective gear, a portable Spatial Bag, an affordable training ground; these seemingly ordinary things are the key to allowing traditional martial arts to enter every household.

And the success of his first "sales promotion" made him more determined: as long as he keeps to the original intention of "traditional martial arts for the people," commercial cooperation can also become an aid to the Legacy, letting the light of traditional martial arts illuminate more people's lives.