234: The influence of the richest man on brands!
These people originally had no particular feelings about Brother Lin.
Those involved in finance and those involved in trendy toys were not in the same field, so naturally, they had no intersection.
It was just that some people occasionally felt envious when they saw how much money Brother Lin had earned. How many Jasmine Bubble Blind Boxes could that buy!
A whole wall?!
Just thinking about it made them envious!!
And there were those who liked drinking Snow King lemonade and eating ice cream.
They were even brought to tears.
"Holy crap, it turns out the reason we can eat such cheap ice cream is because Brother Lin was silently supporting it behind the scenes!!"
"It's also the first time I've seen that Snow King was almost on the verge of collapse, and it was Brother Lin's investment that allowed Snow King to successfully overcome the difficulty."
"Taking off, this wave is truly taking off!!"
"I declare that from now on, I'm a fan of Brother Lin!!"
"Brothers, you really secretly went and followed him! I just checked, and Brother Lin's followers have already reached over 20 million?! He gained several million followers in such a short time?"
"The more you learn about Brother Lin, the more you can feel his power!"
Wang Lin hadn't expected this either.
He hadn't expected that Forbes magazine would pay attention to his situation and even issue a separate announcement.
This put him even more in the spotlight.
Forbes magazine was not some obscure platform, nor was it some third-rate tabloid.
It is the world's top financial magazine, renowned globally for its concise and clear viewpoints, and its published business analyses possess absolute authority!
Big shots might not recognize other things, but they all recognize this magazine.
This also caused his current popularity to soar even higher.
Just look at the followers on the Social Media Platform; the previous number of over 10 million was already outrageous enough.
Since the announcement was issued, the number has skyrocketed like a rocket to over 20 million.
More and more media outlets were also reporting frantically.
This was even because the Forbes announcement mentioned several other brands.
Such as Bubble Blind Box, Snow King, DJI, ByteDance, and others.
These brands all received a boost in attention to varying degrees.
But the biggest focus was still on Snow King and Bubble Blind Box, because the industries they belonged to were very down-to-earth in terms of public interest.
Especially Snow King, which was already aggressively opening stores in Yu Province.
This time, the fact that Brother Lin became the richest man and invested in them added a certain prestige to the Snow King brand.
Look, even the richest man invested in their company and was optimistic about them.
What did this indicate?
It indicated that Snow King was extremely promising!!
You might not trust Snow King, but you must trust the vision of Brother Lin, the richest man.
Consequently.
Snow King flourished both online and offline.
Online, the phone lines for Snow King's franchisee channels were completely overwhelmed!!
No matter how many customer service representatives they temporarily added, they couldn't handle the influx of investors eager to join Snow King as franchisees.
Don't ask why; the answer is that the richest man invested.
If the richest man is optimistic, all we have to do is follow his lead!
Not to mention that they had already conducted market research for a long time, and the Snow King product was highly valuable for entrepreneurship!!
Offline, the synergy with the online buzz became even stronger.
These consumers, especially those in Huaguo, loved to follow trends the most.
They would try a cup of Starbucks that cost dozens of yuan; now, a cup of lemonade for 3 yuan or an ice cream cone for 2 yuan—anyone could afford that, right?!
Moreover, what they were buying now wasn't just Snow King; they were buying the prestige of a product invested in by the nation's richest man!!
Currently, every single one of Snow King's offline stores was packed with people.
The hands of the employees cutting and mashing lemons were moving at lightning speed, the ice cream machines were almost smoking, yet demand still outstripped supply!
The franchisee bosses who invested in Snow King were practically splitting their sides laughing.
They had never expected such an unexpected windfall!
"Brother Lin is great, Brother Lin is doing a wonderful job being the richest man! Our revenue this month is likely to double!!"
"More than that, I estimate it might even triple! If it weren't for the current weather, it might rise even higher!"
"Look at how crowded it is offline—this is all hard cash!"
The explosive popularity offline, in turn, fed back to the investors online.
They waved their cash, hoping to quickly join this money-making army.
Nobody was foolish; Snow King was already the king of cash flow, and its affordable prices and good taste made it the first choice for most people.
The sight of investors waving cash made Snow King's two bosses laugh heartily.
Snow King's boss, Zhang Hongchao, excitedly called Wang Lin: "Brother Lin, it's insane, absolutely insane! Franchisees have been calling me non-stop lately!!"
"It's all about investments and material requests. With Snow King following you, our rise has already taken off by more than half!!"
Wang Lin laughed and said, "I actually didn't expect it to be this popular. It seems the title of richest man is genuinely useful sometimes!!"
"Remember to strictly manage the supply chain and keep control of it; that is Snow King's winning strategy!!"
Zhang Hongchao naturally understood this and nodded firmly: "Don't worry, Brother Lin, I understand!!"
Equally excited was Wang Ning, the boss of Bubble Blind Box. This wave of news—Brother Lin becoming the richest man and Forbes issuing an official announcement to confirm it—
was a genuine benefit to their company.
Bubble Blind Box products thrive on trends, premium pricing, and high-end appeal.
Anything that could increase their company's prestige was a good thing.
This incident made Wang Ning incredibly excited.
Because it genuinely created an impression among consumers that Bubble Blind Box was a good company, invested in by the richest man.
Just look at the crowds in the Bubble Blind Box experience stores now; they were equally packed.
They were no less busy than Snow King!
They were making a killing; this wave was truly profitable!!
Wang Ning also called Wang Lin, his voice trembling: "Brother Lin, we've taken off! We've really taken off this time!! Venture capital Institutions have already approached me, willing to double their investment in our company based on the current valuation!!"
.
As for DJI and ByteDance Company, it wasn't that they weren't affected.
It was mainly because drones were still too niche.
ByteDance Company's TikTok hadn't launched yet, so only Todays Headlines managed to gain a small wave of traffic.
The two companies could only watch wistfully as Snow King and Bubble Blind Box fiercely devoured this wave of traffic.
However, if they were asked if they cared, they didn't care that much.
Because a seed of their brand had already been planted in the minds of the public.
This was the powerful seed sparked by Huaguo's 24-year-old newly graduated richest man.
In the future, when their two companies rose and officially launched their publicity efforts.
This seed would naturally blossom and bear fruit, drawing consumers' attention to them and significantly deepening the impression!
🔊 Text To Speech
Listen while reading