270: Mr. Yang's reminder prompted Xu Lu: This is such a small matter, there's absolutely no need for public relations!

Paved by money, a post titled 'Iron-Man Film Crew Faces Biggest Crisis, Post-Production Special Effects Unattended...' quickly topped the trending searches.

In fact, it didn't cost much money.

Because recently, the three words 'iron man' inherently carried significant traffic.

Netizens were also extremely interested in news related to the Iron-Man Film Crew.

Sure enough, as soon as the topic trended, the discussion section below was already buzzing:

"Seriously? Da Xu Culture isn't short on money, right? Is it possible no one is willing to do the special effects for the iron man movie they're filming?"

"It's not that no one will do it for them. This trending search says they offered too little money, and people weren't happy about it."

"That really shouldn't be the case. After all, science fiction film relies on special effects. I definitely don't want to see the five-cent kind..."

"Exactly. If the special effects are too poor, the quality of the film will drop significantly."

..."No way. Da Xu Culture is so rich, yet they aren't willing to spend a little extra on special effects costs? That's too stingy."

"This is a bit troublesome now. If it were other types of movies, it would be fine.

But if a science fiction film doesn't have special effects assistance, the desired result simply cannot be achieved."

"Although the title of this trending topic is a bit exaggerated, there is some truth to it. You definitely can't skimp on special effects."

"I hope Da Xu Culture maintains the quality for this iron man movie they're filming, otherwise, reputation collapse can happen very easily."

..."Huh, something feels off. Why hasn't Da Xu Culture done any public relations work?"

"I know, it's trending now, and the impact is quite negative. Shouldn't Great Xu come out and make a statement?"

"I heard the special effects service provider that previously cooperated with Da Xu Culture was called 'Feilongxian Special Effects Studio,' and their quality was quite good.

Unfortunately, because Da Xu Culture offered too low a price, Feilongxian Special Effects Studio is now struggling to survive, which is why this incident occurred."

"In that case, Da Xu Culture is in the wrong. Without a special effects studio, where would their effects come from?

They've made a fortune from the movies they've filmed, right? Are they unwilling to even spend this small amount on special effects?"

...Amidst the mix of true and false comments, this trending topic continued to ferment and attracted even more attention.

But surprisingly,

Netizens found that one of the protagonists of the trending search—Da Xu Culture—had not responded at all.

On the contrary, someone from 'Feilongxian Special Effects Studio' accepted an interview.

During the interview, a special effects producer spoke dejectedly about how poorly the studio was doing, how the domestic special effects industry was being exploited by capitalists, and how the blame for five-cent special effects should be borne by those film and television companies... In reality, the reason Da Xu Culture hadn't reacted wasn't because they were unaware of the situation.

In fact, Feng Xiaoxia reported it to Xu Lu immediately.

However, Our CEO Xu didn't take it seriously at all.

Many people within the company, including Feng Xiaoxia, suggested whether they should respond publicly.

This was to prevent the incident from negatively affecting the promotion of the upcoming 'iron man' film, but Xu Lu directly refused, and others dared not ask further.

However, Reba privately asked an extra question, saying:

"Xu Lu, what exactly is your plan? Are you just going to let that trending topic hang there without responding?"

Xu Lu smiled and said:

"What is there to respond to? Besides, we genuinely don't have a collaborating special effects studio right now. What they are saying is true."

"That's not what I meant!"

Reba rolled her eyes exasperatedly and said:

"This trending topic looks suspicious. It was clearly orchestrated by that special effects studio called Flying Dragon Immortal."

"Da Xu Culture could easily issue a statement saying that the cooperation ended because the other party suddenly raised their prices."

"And then what?" Xu Lu suddenly asked.

"And then... then what 'and then'?" Reba was stunned.

Only then did Xu Lu explain:

"I know this is a trick pulled by Flying Dragon Immortal. And that so-called Special Effects Alliance might even be targeting Da Xu Culture specifically."

"So what good would issuing a statement do now? Unless you can find a solution to the problem, otherwise..."

Reba snapped back to reality and said worriedly:

"That's right. Even if you don't choose Feilongxian Special Effects Studio, Da Xu Culture still needs to hire another special effects studio."

"Oh no, this is trouble. Xu Lu, have you thought of a good solution yet?"

Xu Lu smiled and said:

"Of course I have a solution. Otherwise, why would I be so calm?"

"Huh? You thought of a solution? What is it?" Reba asked curiously.

Xu Lu played coy, saying:

"I can't say for now. Just don't worry about it."

"Hmph! If you won't tell me, then I don't want to know!"

Reba huffily retorted, turned, and ran off.

Just as Xu Lu managed to suppress Reba's curiosity,

Boss Yang, whom he hadn't contacted for some time, called, and the first thing she asked was:

"Xu Lu, did you offend someone recently?"

Xu Lu knew exactly what Boss Yang was referring to with her abrupt question, and he replied:

"Boss Yang, you aren't calling to ask about the trending topic too, are you?"

"Yes, this trending topic is clearly being manipulated behind the scenes. Why hasn't Da Xu Culture done any crisis public relations?"

Boss Yang asked curiously.

Xu Lu laughed and said, "How can this small matter be considered a crisis? There is absolutely no need for PR. Da Xu Culture cannot be affected by just one or two trending searches.

As for offending people, it's nothing more than a conflict of interest. Some people are jealous of Da Xu Culture's current earning capability and want a piece of the pie. I'm waiting to see if they have the ability to take it."

Boss Yang, who had worked in the industry for many years, naturally understood this. She thought for a moment and said:

"Xu Lu, since the opposing party dared to make a move like this, it means they have some leverage. You should pay a little attention, lest you get blindsided."

"Got it!" Xu Lu smiled and nodded in response to her kind warning... Meanwhile, insiders in the industry also voiced their discussions and opinions on the matter:

"Although Da Xu Culture has had strong momentum over the past year, its foundation is still shallow, and this time they've been cornered."

"I heard those special effects companies formed some kind of Special Effects Alliance, and it's clearly aimed at Da Xu Culture..."

"Yeah, I heard that Flying Dragon Immortal Special Effects raised their price by almost double and even wanted a share of the box office revenue."

"Da Xu Culture's films are doing so well now; how could they possibly agree to share revenue? That's why the relationship soured."

"Now we have a good show to watch. Facing this open conspiracy by the special effects studios, I wonder how Da Xu Culture will respond."

"The science fiction films they shoot definitely won't work without special effects production, but if they genuinely agree to the other party's demands, they will suffer a huge loss."