196: Car logo and name scheme

When the SUV test concluded, Jiang Chen led the applause, and the observation room was instantly filled with a sea of clapping. The R&D personnel excitedly watched their developed model achieve perfect success.

This series of crash tests, from sports cars to sedans and then to SUVs, not only verified their success but also validated their scientific research spirit.

Before the applause died down, Jiang Chen turned to Zhu Zhe beside him, his tone decisive and without hesitation. He waved his hand and said, "Secretary Zhu, inform the Group's finance department: every person on-site who participated in this test will receive a cash bonus of 50,000 yuan. All workers in the factory area will receive a cash bonus of 10,000 yuan. It must be credited before the end of the workday today."

All personnel in the laboratory who participated in this test will receive a 50,000 yuan cash bonus, which must be credited before the end of today's workday; all workers in the factory area will receive a 10,000 yuan welfare subsidy, to be distributed along with their back pay.

As soon as his voice fell, a low stir instantly arose in the observation room. The excitement, which had not yet subsided, was reignited by this sudden, massive reward.

Several young R&D personnel suddenly looked up, their eyes full of disbelief, subconsciously exchanging glances with colleagues beside them, unable to hold back the smiles on their faces. Even the more experienced engineers dropped their composure.

Bonuses were just distributed yesterday, and now there's another 50,000 yuan reward today!

Even more excited were some technical staff who participated in the experiment but were not part of R&D.

"Fifty... fifty thousand? Chairman Jiang is too generous!"

"Do we get some too?!"

"Yes! Chairman Jiang said everyone on-site gets a share."

Someone pinched their arm, and after confirming it wasn't a delusion, their face flushed with excitement.

A hint of surprise flashed in Zhu Zhe's eyes, then she quickly took out her tablet to faithfully record what Jiang Chen said, "Understood, Chairman Jiang. I will immediately coordinate with finance to ensure all rewards are accurately distributed."

Jiang Chen nodded, his gaze sweeping over the team in the observation room, who still couldn't hide their excitement. He raised a hand, signaling for everyone to quiet down.

The clamor gradually subsided, and everyone's eyes converged on him. Even their breathing unconsciously lightened.

He slowly walked to the control console, his gaze passing over the safety data frozen on the screen, then looking at the Group of R&D personnel before him, whose eyes were bloodshot but gleaming. His voice, carried by the broadcast, clearly spread to every corner of the experimental workshop:

"I am very satisfied with today's test results, but this satisfaction is never because of a single success. It is because every single person standing here has upheld our bottom line for building new energy vehicles."

"What we want to build is not a cold machine, but a mobile fortress that can safely carry people to their destination."

"From sports cars to sedans and then to SUVs, full-model, full-scenario safety verification has shown me your efforts. It has shown me that you have indeed been diligently designing according to my requirements."

"Perhaps some people ask, why does Star River go to such great lengths to conduct tests far exceeding industry standards?"

He paused, Jiang Chen's gaze swept over everyone present, and he continued, "Because I want to be responsible for every customer who chooses our car in the future. Meeting the standard is not enough; there is no upper limit to perfection. When customers entrust their trust to us in the future, we will have 100% confidence to respond!"

"Today, what you have upheld is not just experimental data, but the conscience of our enterprise, and the life-saving line for every future car owner!"

As his words fell, there was a brief silence in the observation room, followed by even more enthusiastic applause and cheers than before. Many R&D personnel had red eyes, vigorously waving their fists.

Jiang Chen watched this scene, a smile on his face. He raised his hand and pressed down twice, continuing:

"The 50,000 yuan reward is an affirmation of your achievements today, and the rewards for the factory workers are recognition of everyone's efforts."

"But I want to tell everyone, this is just the beginning. Subsequently, we will add more testing funds, optimize every detail, and make our cars the benchmark for industry safety!"

"Now, take an hour's rest, and the subsequent tests will continue. I believe we can build safer, more reliable cars, and even more, let everyone see that the strength of China's new energy vehicles will be written by us!"

As his voice settled, the entire venue erupted. R&D personnel high-fived and hugged each other. Jiang Chen's words invigorated them, though of course, much of it was due to the 50,000 yuan reward.

Seeing this, Jiang Chen turned to Zhang Lei beside him and instructed, "Subsequent tests will proceed as planned. Be sure to control every set of data, and report any problems at any time." Zhang Lei immediately responded seriously, "Please rest assured, Chairman Jiang, I will definitely do well!"

Chen Yang also spoke up at the appropriate moment, "Chairman Jiang, regarding the three car models that passed this test, our brand department, in conjunction with the design team, has already drafted preliminary car logo proposals and conceived several sets of model names based on each car's positioning. We would like to ask you to review them."

Jiang Chen turned his head to look at Chen Yang, a hint of appreciative smile in his eyes as he said, "Very efficient! It just so happens that I also want to finalize this matter as soon as possible."

Car logos and names are of paramount importance to a brand. He had originally intended to ask Chen Yang about this after tomorrow, but he hadn't expected him to bring it up proactively.

Chen Yang smiled softly. The tension in his heart from yesterday's events finally eased with a sigh of relief.

He then added, "Chairman Jiang, there are detailed proposals and design drafts for both the car logo and car names. The names and their meanings are annotated in the proposals."

He continued, "Additionally, colleagues from the marketing department are already waiting in the factory office and would like to report to you simultaneously on our car brand's pre-heating plan. You can also review the proposals and directly adjust the direction after selecting the car logo and name. How about we go now?"

Jiang Chen's gaze swept over the busy figures still in the experimental workshop. Zhang Lei was controlling the testing phase, and he had seen what needed to be seen. There was little point in him staying here any longer.

Since Chen Yang brought it up, it was a good opportunity to finalize the car models' names and logos.

Thinking this, Jiang Chen nodded and said, "It seems you were well-prepared. Since everything is ready, let's go take a look." With that, he walked towards the outside of the workshop, "Lead the way."

Chen Yang quickly responded and followed. Zhu Zhe and others also followed.

After everyone changed out of their work clothes, Chen Yang led them towards the factory's office.

As they stepped into the meeting room on the second floor, the waiting head of the marketing department and members of the design team immediately stood up, bowing their heads in unison to greet them, "Hello, Chairman Jiang, hello, General Manager Chen!"

Jiang Chen raised his hand, signaling for everyone to be seated. He walked to the head seat and sat down, his gaze sweeping over the neatly stacked documents and design drafts on the table.

He wasted no words and went straight to the point, "Let's start by discussing the proposals for the car logo and model names."