353: The cleanest restaurant

Chen Jingfu was about to speak when a college student next to him interjected, "Of course, the food at Feihuang Restaurant is delicious!"

"The meat is fresh, the vegetables are fresh, and they are served directly after being stir-fried."

"It's even fresher than home-cooked meals, so how could it not be delicious?"

Chen Jingfu asked curiously, "You seem to know Feihuang Restaurant very well!"

The college student nodded, "Of course. I've been eating at Feihuang Restaurant ever since it opened two months ago, not missing a single meal for two whole months."

"Not just me, but all six of us in my dorm like to order from Feihuang Restaurant."

"Ever since Feihuang Restaurant came along, we no longer have to worry about what to eat every day."

As a college student, the most painful thing is getting up to eat.

Firstly, sometimes he is too lazy to get up, and secondly, he does not know what to eat.

With Phoenix Restaurant Takeout, this problem is perfectly solved.

Phoenix Restaurant Takeout has two huge advantages.

One is that it is cheap, and the other is that he never gets tired of eating it.

These two major advantages are enough to make them prioritize Feihuang Restaurant every time they want to eat.

Chen Jingfu asked, "Is Feihuang Restaurant very popular among you college students?"

"I heard that Feihuang Restaurant's business is very bad and that it's constantly losing money!"

The college student said excitedly, "I'll tell you a secret: Feihuang Restaurant hasn't advertised. If it did, and people knew about it, many college students would definitely become loyal users of Feihuang Restaurant without hesitation."

"I recommended it to a few classmates, and after they ordered Phoenix Restaurant Takeout once, they immediately became loyal users."

"Feihuang Restaurant will definitely become popular; it's only a matter of time."

"If it weren't for the two-hundred-yuan threshold voucher, Feihuang Restaurant would have been popular long ago!"

"A two-hundred-yuan threshold voucher?" The others looked at each other, as they seemed to have never heard of a two-hundred-yuan threshold voucher.

"What threshold voucher?" Chen Jingfu asked.

The college student glanced sideways at Chen Jingfu and the others, "You guys aren't primitives, are you?"

"Since you know about Feihuang Restaurant, how can you not even know about Feihuang Restaurant's threshold voucher?"

"To order Phoenix Restaurant Takeout, you must first buy two sets of tableware, totaling two hundred yuan!"

"This is the threshold voucher for Phoenix Restaurant Takeout!"

Hearing this, the others were all a bit surprised, not expecting that among college students, the money forcibly paid for tableware at Feihuang Restaurant would be called a threshold voucher.

The college student, enjoying himself, simply sat down and said, "I think Qian Ziyong, as the owner of Feihuang Restaurant, must have anticipated that the threshold voucher would cause great difficulties for the promotion of Phoenix Restaurant Takeout."

"But Ziyong still did it, so he must have made very long-term considerations."

"Our dorm has researched it and always felt that Ziyong is a mature entrepreneur."

"Having this threshold voucher for Feihuang Restaurant is definitely a stroke of genius."

The others looked at each other.

They had also discussed Feihuang Restaurant's two-hundred-yuan tableware fee.

At the time, they thought it was a bad move by Ziyong.

They thought it was Ziyong's mistake.

Especially since the price of the dishes sold by Feihuang Restaurant was very cheap, after calculating the cost, they thought it was impossible for Feihuang Restaurant to make money!

Now, the college student in front of them actually said it was a stroke of genius?

Sun Youan, who was standing nearby, asked curiously, "What is your major?"

The college student said, "I'm studying business management. I heard that Feihuang Plaza and Qinghui Plaza were having a conflict, so I hurried over to watch the excitement."

Sun Youan asked again, "Since you're studying business management, why do you think the two hundred yuan set by Qian Ziyong for Feihuang Restaurant is a stroke of genius?"

"Logically speaking, every business hopes to have as many users as possible, so setting a two-hundred-yuan threshold like this undoubtedly pushes a large number of customers away!"

"You should know that the two major takeout platforms now offer various subsidy activities, even paying money back as cash, to attract as many customers as possible."

"How could Feihuang Restaurant doing this, which only makes customers hesitate, possibly be a stroke of genius?"

The college student became excited, slapping his thigh and saying, "At first, I thought the same as you."

"But then I thought, if even I, with my brain, can think of it, how could Qian Ziyong, who is so smart, not think of it?"

"So why would he do this?"

"I threw out the question, and my dorm mates all started researching it."

"No matter from what business perspective, from all the knowledge and cases we've learned, we couldn't find the reason!"

Sun Youan said, "I think this decision is wrong."

"Although Qian Ziyong's business acumen is strong, he is human after all, and humans make mistakes!"

"According to what I know, Feihuang Restaurant has been losing money every day until now, losing several million a day!"

"If it weren't for this threshold voucher, Feihuang Restaurant would have surely taken off long ago. Even if it wouldn't be extremely popular, at least it wouldn't be purely losing money like it is now!"

This was their point of view.

Until now, their opinion had been correct.

It was just that for some reason, with Feihuang Plaza opening, so many people were coming to consume at Feihuang Restaurant here.

Hearing Sun Youan's rebuttal, the college student was not angry at all; instead, he became excited.

It was like meeting a worthy opponent; only people who also understood business principles were worth discussing with.

If someone didn't understand anything, then the conversation would be meaningless.

The college student said excitedly, "At first, we thought the same!"

"But I always believe in Qian Ziyong. Even if he makes mistakes in small matters, he would never make a mistake in such a major decision."

It was not difficult to tell from the college student's words that he greatly admired Qian Ziyong.

The college student said, "We couldn't figure it out until today, when the answer was revealed."

The answer was revealed?

Everyone was focused, listening attentively.

Sun Youan asked, "How was the answer revealed?"

The college student said, "This is the trump card Qian Ziyong prepared for Qinghui Plaza!"

"Do you know why this place is so popular?"

The others shook their heads.

The college student took out his phone from his pocket, "Look at this video!"

The others looked at the college student's phone and saw a video with over three million likes, which greatly interested them.

It might not be difficult to get tens of thousands of likes on a short video, but to go viral like this and get over three million likes, the difficulty is extremely high.

The video began simply: an energetic Video Blogger found a Delivery Boy and politely said, "Hello, sir, here's two hundred yuan. Take me to the cleanest small shop you know, and I'll treat you to a meal."

The Delivery Boy, seeing such a good thing, looked at the Video Blogger in disbelief, "Really?"

"Then what are we waiting for? Let's go!"

The Delivery Boy took the Video Blogger, rode for ten minutes, and arrived at a restaurant.

Chen Jingfu recognized it at a glance; it was the headquarters of Feihuang Restaurant.

"This shop is the cleanest one around here!" the Delivery Boy said without hesitation.

Needless to say, the viewers in front of the screen could also see it; it wasn't even mealtime yet, and many Delivery Boys were already lining up at the entrance.