263: Chapter 263 Breaking Through Defense

Fanqie app spokesperson plus Douyin Mall Double 11 Recommendation Officer—what kind of prestige is that?

"Douyin is awesome!"

"Yes, yes, as expected of the richest man's company, they really know how to pick a spokesperson. Hahaha, their eye for talent is sharp!"

"Looking forward to more commercial endorsements from my Idol. Who knows what else is coming later?"

"I don't know, I just know that there's definitely more to come than just these two… Believe me, Lin Chuyan will only get more expensive, and brands aren't stupid."

Laymen watch the excitement, experts watch the technique. Boss Zhang just became the richest man, and with one move, he landed two commercial partnerships, both targeting Lin Chuyan alone. How do you explain this?

Fans were very happy, regardless.

These are all the Idol's achievements. We don't have capital behind us; these are solid results won entirely through personal charm.

Naturally, the bigger the brand, the better. And thinking back to the previous "Chouchou" Luosifen... well, the wife who shared your days of poverty, we can't discard her.

And they are selling quite well now, aren't they? Double 11 sales seem to have already surged into the top two.

Whose credit is this? To say it could sell this well without Lin Chuyan's image endorsing the brand would be a bit of a lie. You have to realize, "Chouchou" was just a local brand at the beginning, only famous in the local area.

So, I won't say anything more, just wait and see.

Lin Chuyan had been very happy these days. Although he had to shoot advertisements, the intensity was nothing compared to acting. Plus, having his girlfriend by his side made it no different from a vacation; it couldn't be more refreshing.

Lin Chuyan and Wu Yue had also been looking forward to the Jingjie carbonated drink advertisement for a long time. The reason was simple: they could use this to shade Feng Liqian...

After arriving at the set, Lin Chuyan continued to greet everyone he saw.

To the point where the Jingjie staff were a bit flattered: "Is Teacher Lin Chuyan a bit too down-to-earth?" It seems that although the outside world already rates him highly, they were still conservative...

Approachable, far too approachable.

He had no airs at all and was nicer to the staff than anyone had ever seen.

Take this lunch, for instance. Originally, the client had set one tier for the staff and another for Lin Chuyan's team. But Brother Chuyan waved his hand: "I'm treating everyone to this meal today! And a cup of milk tea for everyone. You've all worked hard. Let's strive to finish early."

—It wasn't that we were after this cup of milk tea, but one could definitely feel the sincerity.

And look at his work attitude—it really was impeccable. He arrived earlier than the staff, and on set, he not only cooperated but also helped cheer everyone on.

—Moved, so moved. Brothers, work hard! We must make it look good!

Jingjie had taken a liking to "finding myself" this time, mainly because they felt the song's rhythm had a summery vibe. Whether it was the thunderstorm sound in the intro, the overall arrangement, or Lin Chuyan's interpretation... if combined with the sound of a carbonated drink tab opening and the satisfaction of taking a cold sip, the feeling would be instant.

"Yesterday I had a dream, I walked into the Sahara Desert, standing in the sun, all alone."

"66.6 degrees Celsius, about to incinerate my eyes, suddenly a heavy rain falls."

"Sweat washed away by the rain, ending forty days of torture, the desert has turned into an oasis."

"Under the rainbow is a big tree, on the big tree is an apple, I take a bite and I understand everything."

Lines like these were very cinematic. When the chorus hit, it could really get people happy.

"Whoosh, the sky is raining, whoosh, the clouds are crying, whoosh, dripping into my heart."

"Don't tell me I only know how to let my imagination run wild, don't tell me I only know how to fantasize, whoosh, let me go get rained on."

Imagine this scene: Lin Chuyan with that physique of his, wearing a white shirt, then the heavy rain falls, soaking him, his clothes suddenly becoming semi-transparent, revealing the muscles underneath...

Then, using montage techniques, link the feeling of a sudden downpour in the desert with the feeling of pulling a tab on a cold, fizzy, carbonated drink in the sweltering summer...

Tell me, if this isn't a god-chosen ad song, what is?

It's a bit uncomfortable to have water poured on you in this weather, and a bit cold, too. But to say it was hard work? That would be a bit too pretentious... Every time Lin Chuyan thought about getting an eight-figure endorsement fee for a day of shooting, he felt he could do anything.

But the Jingjie staff obviously didn't think so: "We knew Teacher Lin Chuyan was professional, but we didn't expect him to be this professional. Someone, turn the heater to the max!"

After working for half a day, it was finally over.

Lin Chuyan chatted with the brand's executives on site. The latter mentioned that the new ad still needed post-production effects and wouldn't be ready so quickly, but they had taken photos, so they could pick one, retouch it, and post an official announcement.

As for Lin Chuyan's side, he also needed to post on Weibo to keep up the pace.

"By the way, can I improvise a bit? If it sounds too official, it feels a bit stiff and doesn't really fit my style. The fans might find it boring."

"Uh... how does Teacher Lin Chuyan plan to write it?"

"Don't worry, I'll definitely write it well. I absolutely won't be passive-aggressive."

Jingjie executive: "..."

No, who are you being passive-aggressive towards?

"Sorry, I misspoke." Lin Chuyan adjusted his wording. "I'll just post: 'Hope to have more collaborations with Jingjie in the future.' How about that? Don't worry, I definitely won't post anything weird."

Emmm... if it's like this, it seems fine?

Lin Chuyan, this rising top-tier star, certainly had some clout. The other party nodded and agreed.

He took his girlfriend, who had been busy filming behind-the-scenes footage for him, and left. About an hour later, the official Jingjie Weibo account made the announcement.

"#Jingjie series carbonated drinks new spokesperson revealed#

Surprises keep coming, freshness remains!

dear Jingjie fans, we are excited to announce that following the purified water series, our old friend @Lin Chuyan has once again joined hands with Jingjie to become the spokesperson for Jingjie's new carbonated drink series!

Half a year ago, Lin Chuyan, with his fresh and natural image, perfectly interpreted the purity and health of Jingjie purified water. Today, he will once again lead us to experience the passion and vitality of Jingjie with his energetic posture!

Let us follow in Lin Chuyan's footsteps and enjoy the infinite fun and fresh taste brought by Jingjie carbonated drinks. Whether it's a refreshing drink after exercise or sharing at a party, Jingjie will be your best choice!

Special preview: Lin Chuyan's brand new commercial film is coming soon, stay tuned!

Let us raise our glasses together and toast to Jingjie, to Lin Chuyan, and to every wonderful moment!

#Lin Chuyan endorses Jingjie series carbonated drinks# #Jingjie shares passionate moments with you#"

Lin Chuyan immediately reposted it.

He was indeed very well-behaved, editing the text: "From purified water to carbonated drinks, who else? Hope to have more collaborations with Jingjie in the future [Heart]"

Click publish.

Think about it, think about it carefully.

These three words, "who else," were a bit arrogant... but since Lin Chuyan posted it this way, everyone thought, "Hmm, fits his persona."

Also, it is well known that Jingjie's sales in fruit drinks, tea drinks, carbonated drinks, and functional drinks are all very outstanding.

If you had to rank them by importance, tea drinks and carbonated drinks are definitely the top priorities, it's just that there's purified water now.

Now that the best-selling carbonated drinks and the most profitable purified water endorsements are both in Lin Chuyan's hands, can the remaining battleground—tea drinks—be far behind?

The most critical point is, the tea drink endorsement is in Feng Liqian's hands...

Holy crap, what is this kid trying to do? What does "hope to have more collaborations with Jingjie in the future" mean?

Everyone finally understood; this kid had a hidden meaning!

Want to wipe them out? Want to take everything?

Look at this trending search. Besides #Lin Chuyan endorses Jingjie series carbonated drinks#, there was another trending search: #Lin Chuyan's endorsement eclipses Feng Liqian#.

"No, really, how did this carbonated drink endorsement get to him?"

"To the person above, the previous spokesperson's contract expired, and then Jingjie changed it to Lin Chuyan."

"Even so, is Lin Chuyan starting to eclipse Feng Liqian now? How long has it been?"

"Eclipse your mom, isn't it just one Jingjie endorsement? How many endorsements does Feng Liqian have? Can't these people count for themselves???"

"We are talking about Jingjie, who cares about the rest? I'm just asking you, the carbonated drink line changed spokespeople, why didn't they change to Feng Liqian but to Lin Chuyan? Do you have no clue in your heart?"

"Heh, stopped drinking Jingjie long ago. Except for the tea drinks, everything else I gave up after one sip. Change to Lin Chuyan? It's the same no matter who they change to, it tastes terrible."

"Idol already doesn't plan to collaborate with Jingjie anymore, okay? Still here talking about eclipsing him? Lin the Dog fans, keep on delusional dreaming!"

"Laugh to death, watching Feng Liqian fans get triggered online."

"So big-name, can't even look at Jingjie? Your Idol has you guys, that's enough, right?"

"Honestly, isn't it normal that Feng Liqian can't beat Lin Chuyan? Sometimes you should look for the reason within yourself. Have you been improving your acting skills properly all these years? Have you been working seriously? What about the promised transition? Did you transition? You're already middle-aged and still acting in Idol dramas, hurry up and retire!"

What a "middle-aged," Feng Liqian's fans were almost angered to death. But it was a fact that he was already in his 30s as an Idol-turned-actor, and they couldn't even refute it.

Frustrated, so frustrated.