376: Chapter 376 The Lin Chuyan Effect Takes Effect Again

Clearly, the video effect was progressive.

The second clip was even more explosive, and netizens couldn't sit still—"Holy crap, is this really that risqué?"

The last one said we couldn't see anything below the neck, and now this one just isn't wearing clothes at all, right?

The last video at least showed some of the background wall, but this one just turned into a comfortable little bed?

The camera shot from above, dividing the video into two parts.

The female model on the left stood by the bed, her face still obscured, only visible as she applied lipstick to her own lips.

But that didn't matter; everyone's gaze was drawn to Lin Chuyan on the right side of the video.

Lin Chuyan was shirtless, lying quietly on his side on the bed.

His eyelashes cast faint shadows beneath his eyelids, fluttering slightly with his breathing.

He was sleeping.

This angle highlighted his facial contours.

High-bridged nose, thin lips, exquisite jawline...

Looking further down, it was indeed clear he wasn't wearing a shirt.

But with his arm blocking, not even a nipple was exposed; he was covered up completely.

Just as female fans were going crazy internally, wanting him to stop blocking, Lin Chuyan moved.

He still seemed to be in his sleep, eyes closed, but his posture changed from lying on his side to lying on his back.

And so.

The first thing to be noticed was Lin Chuyan's protruding Adam's apple.

Who said an Adam's apple couldn't be sexy?

Only us female fans who know how to appreciate the beauty of the male body understand how deep this rabbit hole goes!

Looking further down, extending the gaze, there were Lin Chuyan's sturdy, straight collarbones, his broad, solid chest, and the clearly defined muscle lines of his upper arms.

The pheromones of a mature man came rushing towards them.

However, that was all they could see—"The chest is exposed, he isn't wearing a shirt, but why is the camera angled so high up! Still no nipple exposure!"

"Don't be so conservative, Lin Chuyan! We fans love to see this!"

Yet, this was enough to drive them crazy.

"Too seductive, Brother..."

"I really can't handle this!!!"

"The collarbone, I'm drooling..."

"Ahhh, just end me!"

"You're killing me, just kill me already!"

However, the video wasn't over yet.

The tool-use female model crouched down gently, afraid of waking the sleeping Lin Chuyan, but mischief struck her.

And so, she carefully brought the lipstick close to Lin Chuyan's lips and began applying it for him.

But she had only applied it halfway when she woke him up.

Lin Chuyan slowly opened his eyes.

His gaze held a hint of hazy sleepiness, but it quickly became clear and bright.

He looked at the woman in front of him, the corners of his mouth lifting slightly, and then he grabbed her hand, simply saying "Don't mess around" in a doting voice, before turning to his side to continue sleeping.

The second video officially ended there.

"So erotic, I'm dead."

"I'm starting to get jealous of this female model..."

"Chest, chest, I want to see the chest!"

"Oh my god, so tempting..."

"I bought the lipstick, where can I go to claim Lin Chuyan???"

"Is this Ruan Xingyu's daily life?!"

Lin Chuyan's lipstick advertisement exploded in popularity, just as he expected.

The explosive advertising effect verified on Earth worked just as well on Blue Star.

Men might watch it and think: "The visual effect is actually pretty good? And lipstick? It's not even awkward to have a male celebrity film this? Not bad, not bad. I thought he was handsome before, but I didn't expect him to be able to pull off lipstick..."

It was completely different for women.

It was too erotic, too seductive, and had such a strong sense of contrast.

They had expected it to be filmed very "delicately" and "femininely," but it was completely the opposite—Lin Chuyan's masculine charm was practically bursting out of the screen.

This was also something male netizens didn't quite understand: "This is risqué? Where is it risqué? Is this considered Lin Chuyan's most 'risqué' moment? Think about it carefully, it was clearly filmed with restraint. Did he show anything? Nothing at all."

However, for female fans, what they were looking at was the way Lin Chuyan stared intently at the screen, his collarbones and Adam's apple, the hand he used to grab the female model, his doting smile, and the low, soft voice with which he said "Don't mess around"...

Lipstick, right? They might not be able to afford luxury cars, watches, or jewelry for now, but couldn't they afford lipstick? Buy, buy, buy, must buy!

Because it was a global promotion, the same phenomenon was happening abroad.

Asia was Lin Chuyan's base, and female fans in Japan, South Korea, and other places went crazy too: "Brother is too good at this! I want Brother to apply lipstick on me too, wuwuwu! Buy, buy it now!"

As for outside of Asia, Lin Chuyan's face was only familiar due to a few international brand endorsements.

What shocked them the most was that Luxe, a well-known beauty brand, had actually hired an Asian male star to endorse lipstick.

Unbelievable, lipstick and a male celebrity? And it... actually looked pretty good?

Many girls in Europe and the Americas got a deep impression of Lin Chuyan's face for the first time.

Nothing else, just handsome, and he looked like he trained quite well.

Don't say, there really were some girls in Europe and the Americas who were obsessed with Asian men from watching too many Korean dramas who started to pay attention to him and became interested—all because of this face.

As for Lin Chuyan's works, they didn't have that influence yet.

But that was fine; you have to take things one step at a time.

In the advertising industry, this collaboration between Luxe and Lin Chuyan could only be described as "shocking" in their eyes.

This kind of "crossover" had never happened before.

Many people realized: "Damn, it turns out you can play it like this, and the effect is so good!"

Now, when everyone looked back at the words posted on the brand's official Weibo, they seemed to have a deeper understanding.

"Mr. Lin Chuyan's joining will lead us to explore the infinite possibilities of lipstick."

"Making every application a feast for the eyes and senses."

"We do not follow trends; we create them."

What is a trend?

To be honest, Lin Chuyan didn't understand this.

But he quickly discovered: he didn't have to do anything; he himself represented fashion and trends.

Lipstick was sold out all over the world.

It was better in Europe and the Americas, but it was completely sold out across Asia.

Consequently, Luxe's stock price rose in response, and the "Lin Chuyan Effect" struck again.

Wu Yue was chatting with Lin Chuyan with a smile.

"There are a few funny things. The posters posted in the subway stations were stolen, and the brand had to print 10 times the usual amount to meet promotional demands."

"Which subway station is that crazy?"

"It's happening everywhere, but mostly abroad. There were even witnesses who saw high school girls openly tearing down posters in broad daylight to take them away."

"...Alright, there are quite a lot of female fans."

"That's not all. In Japan, some people saw salarymen secretly taking posters home."

Lin Chuyan: "???"

Hentai!

That's going too far, that's going too far.

"Your cardboard cutouts in offline stores were also stolen."

Lin Chuyan was already numb: "Anything else?"

"That's it. The rest is sales. The brand probably didn't expect the effect to be this good. The sales figures are public. I estimate that by April, we can sell about 10 million units domestically, and Japan can have about 5 million. The other markets should be similar."

"That's good, otherwise I wouldn't feel secure taking this endorsement fee..."

"Hahaha, anyway, with this kind of effect, not just Luxe, but your other sponsors are also happy to see it."

Lin Chuyan couldn't help but laugh: "What does Chouchou say?"

As a luosifen brand, Chouchou had signed a 2-year contract with him for 2 million back when Lin Chuyan wasn't even famous yet...

Now? 2 years for 2 million?

Who wouldn't call that having a sharp eye for talent?

"Chouchou, of course, posted on Weibo to congratulate you. They post on Weibo every time you have something going on." Wu Yue was also laughing. "But don't underestimate them; they have made quite a lot of money this year. Because of your endorsement, plus the fact that their product is actually delicious, it is now the best-selling luosifen domestically."

Wu Yue summarized at the end: "It is foreseeable that your number of fans around the world is going to increase a lot more."

Speaking of this, Lin Chuyan realized something. It seemed like there was something Brother Yue didn't know yet? He seemed to have forgotten to tell him...

"Brother Yue, do you think it's possible for us to enter the Hollywood market?"

Wu Yue didn't know the severity of the matter yet and said with a smile: "Why don't you try writing a few songs?"

"I mean, go there to shoot a movie, directed by me."

Wu Yue: "..."