142: Sugon F1 mobile phone!

By then, Shuguang Technology will certainly not continue to outsource manufacturing to Foxconn, but will instead handle the production of all mobile phone motherboards themselves, which means that by then, they will earn 450 yuan per phone sold!

Earning 450 yuan per phone is an absolute windfall, considering the current sales volume of 212,000 units.

If each phone earns 450 yuan, then 212,000 units per month would equate to a profit of 95.4 million yuan per month!

So, having one's own mobile phone license is truly a good thing!

Of course, these good things are all for the future; for now, it's just a dream, even though the new phone factory can begin initial production in early February.

But a new factory, after all, means new machines, and it will definitely require one to two months of buffer time to improve the yield rate and then gradually increase production capacity.

In the short term, Shuguang Technology still faces considerable pressure, and there are still many difficulties to overcome.

Realizing the current pressure, everyone quickly came back to their senses, and then Lei Bu Si spoke about the difficulties he encountered:

"Now, with so much competition from other phone manufacturers, the effectiveness of our online trolls is getting lower and lower."

"Of course, this doesn't mean online trolls are useless; our sales can remain so high, and I believe the contribution of online trolls is no less than 40%."

"But now, facing fierce market competition from competitors, and with the limited total capacity of the mid-range phone market,"

"It's indeed somewhat difficult to increase sales and maintain the current state of full production and sales. I think we should allocate about 20% of our profits to advertising."

Upon hearing Lei Bu Si say this, Chen Dong and Huang Hua, after a moment of surprise, quickly showed expressions of agreement.

Because as they pondered slightly, they found that it was indeed true; after all, the sales of shuguang a1 phone had indeed plummeted to 212,000 units, which was a fact.

However, facing Lei Bu Si's words, Lin Chen shook his head slightly, and then said something that astonished all three people present:

"We are a 'technology-industry-trade' type of company. We need to advertise, but we must do it in the most cost-effective way with the greatest impact. We cannot compete with others by simply throwing money around."

Hearing Lin Chen's familiar words, Lei Bu Si felt a bit helpless.

Lei Bu Si also supported Lin Chen's statement about "using the most cost-effective method with the greatest impact," but the problem was that the current sales of around 220,000 units seemed to be the upper limit. Don't you see that even the full production and sales state of 220,000 units can't be met right now?

When the new phone factory is established in a month, and the new phone factory with a monthly production capacity of 1 million phones is operational, producing only 212,000 phones will not result in a loss.

However, the overall profit will definitely shrink significantly, and this reduced profit will all be used for the operating expenses and costs of the new factory.

"Then how should we solve this?"

At this moment, Lei Bu Si also felt an immense headache.

Given the limited total capacity of the domestic mid-range phone market, their ability to sell around 220,000 units per month had already reached an invisible barrier, and it was quite difficult to make further progress within this invisible barrier.

Of course, if they really wanted to increase sales, there were unconventional methods, such as creating a bunch of malicious popular games online and placing them on certain game download websites, causing various poisoning accident (poisoning accidents) after people downloaded and installed them on their phones.

In this case, Shuguang Technology, because it offers genuine games and has its own official website, users don't have to worry about poisoning issues when downloading and installing.

Invisibly, Shuguang Mobile Phone sales would naturally increase, but this would be breaking the rules, and other manufacturers would use the same methods to target Shuguang Technology once they realized what was happening.

Ultimately, the entire market would become chaotic, and mobile game players would no longer dare to download games freely online, constantly worrying about their phones being poisoned.

This would invisibly have a huge negative impact on all phones that primarily feature games as a selling point, leading to a decrease in market capacity, akin to one bad apple spoiling the whole barrel.

Therefore, before Shuguang Technology obtains the mobile game agency rights for the vast majority of popular games, Shuguang Technology cannot do this, otherwise it would be harming both themselves and others!

At this moment, Lin Chen looked at the troubled Lei Bu Si and sighed, saying:

"Our dawn a1 phone ultimately doesn't have much core technology. Although it has the Shuguang Operating System as a core technological selling point,"

"But given the current weak hardware performance, it's not easy for the Shuguang Operating System to perform outstandingly, so it's difficult to rely on the Shuguang Operating System as a major selling point."

As Lin Chen spoke, various magical functions of future smartphone systems flashed through his mind.

Many of these functions could actually be used on current feature phones, such as speech recognition converting to text, voice controlling mobile software, using Wi-Fi for internet access, GPS positioning, NFC payment and clock-in...

Many functions could be developed by Shuguang Mobile Phone, but they were limited by the performance of mobile phone chips of the current era.

Many distinctive features found in future smartphones simply couldn't be developed, or even if they were, the current phone performance wouldn't support them.

Therefore, due to insufficient performance, the Shuguang Operating System, apart from being smoother and faster in response than other mobile operating systems, had no other distinctive features or selling points.

"However, our new Shuguang F1 phone is expected to be released in about half a month. Since one phone's sales are insufficient, let's sell two phones simultaneously."

"With the Shuguang F1 and the old dawn a1, I believe our sales can easily break the 500,000-unit mark."

"Shuguang F1?"

Hearing Lin Chen's words, Lei Bu Si murmured, a hint of agreement in his eyes, because selling new and old phones simultaneously would definitely create a sales miracle!

Although the Shuguang F1 phone is an upgraded version of the dawn a1, with not much change in the internal motherboard and chips, its exterior has a completely different look—it's a super good-looking flip phone!

Furthermore, the Shuguang F1 phone has added some new features, and with these additions, the Shuguang F1 phone is bound to create a sales miracle, an even more impressive sales miracle than the dawn a1 phone!

"In that case, let's go all out on the Shuguang F1 phone from now on. Advertising and marketing for the Shuguang F1 phone should also be started first."

"Although we'll have to wait until early February for true mass production capabilities, perhaps we can sell a small number of phones first to build up hype."

As he said this, Lei Bu Si seemed to realize a marketing trick. Although using this marketing trick might earn them criticism for "playing with monkeys."

However, it would definitely create a huge news topic, leading consumers nationwide and numerous media outlets to continuously report on news related to the Shuguang F1 phone.

The advertising expenses invisibly saved in this way would be a considerable sum. Thinking of this, Lei Bu Si's eyes showed determination.

"Employing online trolls," "small quantities of in-stock items to entice discussion"...

At this moment, Lei Bu Si had gradually begun to turn to the dark side. It is likely that the title of "King of Monkey Business" will inevitably fall upon him.