461: The most powerful product marketing plan ever!

First, there's the CUDA, which is on par with the Dawn Unified Computing Architecture, and finally, the use of the 65 nanometer process.

In some respects, Nvidia's new Graphics Card will be more powerful than the Shuguang Graphics Card.

Of course, since Nvidia's new Graphics Card definitely cannot get the full optimization of the Unreal 3 Game Engine, the actual game performance cannot be judged solely by hardware performance.

But even so, with the leading edge in process technology, with the advantage that the 65 nanometer process can accommodate two to three times more transistors than the 90-nanometer process.

Nvidia's Graphics Card's true hardware performance will definitely be stronger than the Shuguang Graphics Card; who will win between the two will depend on the future.

Besides that, Intel on the other side only needs to hold on for a few more months, and after a few months, their Third Generation Core Processor will be released!

So in a few months, Shuguang Technology will have another tough battle to fight with Intel, Nvidia, and even the Microsoft Operating System; no one knows who will emerge victorious then.

However, Shuguang Technology will absolutely not allow the market to be encroached upon by the Microsoft-Intel-Nvidia alliance's products, and will fully defend its current dominant position.

...

Daxia, Shuguang Technology Headquarters.

At this moment, Shuguang Technology Headquarters was immersed in a sea of joy.

The faces of all the senior executives, including ordinary employees, were smiling, after all, there is nothing more joyful than surviving a disaster.

Previously, when they heard that Shuguang Technology was to be forcibly split into four companies, ordinary employees and even the company's senior executives and other management personnel were quite apprehensive.

Although splitting Shuguang Technology into four parts seemed like a good thing for the company's management, as good positions instantly increased fourfold, was Shuguang Technology still Shuguang Technology without Lin Chen?

The current positions and achievements of the senior executives on site were all due to Lin Chen's support. After Shuguang Technology was split into four, Lin Chen lost his controlling stake.

At that time, United States would definitely send in their own people, instead of continuing to let these Daxia people hold the company's management positions.

So both ordinary employees and senior management felt a sense of relief and joy that Shuguang Technology had overcome this crisis.

At this moment, in the large conference room of Shuguang Technology Headquarters, Lei Bu Si was delivering a report on this incident as the host of the meeting:

"This incident can be considered a mixed bag for us. The gain is that we successfully got rid of the anti-monopoly lawsuit, which was a constant drain.

After getting rid of the anti-monopoly lawsuit, we will save at least 200 million US dollars a year!

Furthermore, if the anti-monopoly lawsuit were to drag on for several years or even more than a decade, the money saved might amount to billions or even tens of billions of US dollars!

So we also gained considerable benefits from this incident. After all, if such a large sum of money is used for research and development, it will definitely greatly enhance Shuguang Technology's technological strength and allow us to possess more core technologies.

These core technologies will be our core pillars for defeating competitors and maintaining our market dominant position, so we gained considerable benefits from this incident.

But there are gains and losses. The loss is that our brand image suffered huge damage in United States, and our brand image also suffered some damage globally.

After all, we caused the 'computers and mobile phones turning into bricks' incident in United States, which will naturally leave a psychological shadow in the minds of many people in United States.

As for overseas, although we did not cause the same 'mobile phones and computers turning into bricks' incident overseas.

But under the influence of the 'killing the chicken to scare the monkey' effect, they will certainly worry that if they buy a Shuguang Mobile Phone and a Shuguang Computer, they might turn into 'bricks' one day, which will naturally have a certain impact on our future product sales.

So this time we had both gains and losses, but overall, the gains outweighed the losses."

Hearing Lei Bu Si's words, the senior executives of several companies within the Dawnlight System all nodded gently, and then applauded.

They applauded Shuguang Technology for successfully thwarting the enemy's conspiracy, and for Shuguang Technology saving hundreds of millions of dollars in litigation expenses each year.

At this time, as the biggest leader of the Dawnlight System, Lin Chen naturally also had to speak:

"First of all, although we experienced many dangers in this matter, the outcome is good in some respects, which is something to celebrate.

You should list the names of those who contributed, give them a small red envelope this month, and then a big red envelope at the year-end dividend meeting next year."

Upon hearing this, the senior executives present nodded in agreement, and then Lin Chen turned his gaze to Lei Bu Si.

"We must do our best to compensate for the loss of our brand image in United States, and I believe Lei Bu Si will handle this well.

After all, it might be an exaggeration to say that human memory lasts only 7 seconds, but I believe that if we handle it well, they will forget or understand this matter."

Upon hearing this, Lei Bu Si said with a smile:

"This aspect is actually very easy to solve; as long as we give consumers some benefits, they will naturally change their perception of us."

Upon hearing this, Lin Chen pondered slightly, then slowly said:

"As a famous marketer once said, the strongest marketers in the world are the friends and family around consumers.

Next, we need to cleverly utilize this point to establish a legal, compliant, mature, stable, and long-term 'rebate promotion mechanism'.

As long as a consumer purchases our product, he can become our invisible salesperson!

When they successfully persuade a consumer to purchase a Shuguang Mobile Phone or Shuguang Computer, we can give them tens of Xia Yuan in rebates.

Within this rebate, we need to design a perfect tier system, for example, when they first successfully promote, the salesperson gets the most, and after that, the income gradually decreases as the number of successful promotions increases.

We want everyone to see the hope of earning a small sum of money, thereby stimulating the entire population to actively become salespeople for Dawnlight products, making them free advertising promoters for Shuguang Technology!

I believe that with neighbors and relatives, these strongest salespeople, taking action, we will definitely achieve explosive sales and thus reverse our unfavorable brand image."

Upon hearing this, everyone present's eyes lit up instantly, realizing that the solution proposed by Lin Chen was truly brilliant.

The most brilliant part of this is not how many products Shuguang Technology can sell or how much money it can earn through this 'rebate promotion mechanism'.

Rather, it is the ability to quickly reverse Shuguang Technology's current unfavorable brand image through this 'rebate promotion mechanism'!

Because when those friends and relatives promote a Shuguang Technology product, they will definitely speak highly of Shuguang Technology and its products, and it's impossible for them to speak ill of Shuguang Technology and its products!