31: Golden Li mobile phone

After that, during a conversation with Ke Hanliang, Lin Chen unexpectedly gained an advantage: he secured a semi-finished shop worth 380,000, spanning 458 square meters, on credit.

At this time, after nearly two days of urgent renovation, although many areas of the shop were still unfinished, it did not hinder the early sale of Mobile phones.

The remaining work could be completed while selling Mobile phones.

So, on this day, the seventh day after the Chenguang Mobile Phone officially entered mass production, firecrackers exploded outside a shop named Shuguang Electronics Direct Store!

"Crackling, crackling, crackling, crackling, crackling…"

"Dong dong qiang, dong dong qiang, dong dong dong qiang…"

Accompanying the firecrackers, a lion dance troupe also performed in front of the store, successfully attracting a large crowd.

Soon, as the dancing lion head bit and pulled down the large red cloth covering the shop's name, the store's name was officially revealed to the world.

"Shuguang Electronics Direct Store? Is this the Shuguang Electronics Direct Store that sells Chenguang Mobile Phones?!"

"Oh my god, it's actually the Shuguang Electronics Direct Store! I've been waiting for it for three days."

"Really? Could it be a namesake, and it turns out to be a fake?"

"It must be it. This is the Shuguang Electronics Direct Store. Currently, there is only one store in the entire Peng City with this name."…

Amidst the people's discussions, Ke Hanliang, Lin Chen, and a plump middle-aged man who clearly held some official authority, slowly walked out from inside, dressed in suits.

As the three men stood in the middle of the entrance, smiling at the crowd, the passersby began to discuss.

"That's the young man who sells Chenguang Mobile Phones. His surname seems to be Lin."

"That's right, it's the young man named Lin. Now that he's out, this must be the real Shuguang Electronics Direct Store."

"Great! I've waited for several days and can finally buy a Chenguang Mobile Phone."

"Not bad, not bad. I've been waiting for this Chenguang Mobile Phone for three days, and it's finally here."…

Amidst the hundreds of passersby, excited discussions occasionally erupted, indicating that the Chenguang Mobile Phone had indeed made many people wait for a long time.

In response, the plump middle-aged man, who clearly held some official authority, seemed not to have heard "Chenguang Mobile Phone" and appeared to be unaware that "Chenguang Mobile Phone" was a refurbished phone; his face was expressionless.

The customary pleasantries naturally followed, and Lin Chen was the first to speak, simply thanking everyone for coming to purchase the Mobile phones, and so on.

After that, Ke Hanliang and the plump middle-aged man, who clearly held some official authority, did not speak, but instead cut the red ribbon together, officially marking the grand opening of the Shuguang Electronics Direct Store!

At this moment, many patrol officers and vendors who had come to maintain order, upon witnessing this scene, felt a chill in their hearts, realizing that the Shuguang Electronics Direct Store had powerful backing and should not be provoked.

In response, the passersby at this time did not care about these things. While Lin Chen invited the other two to dine at the Glan Royal Hotel, people had already begun to flock into the store to purchase Chenguang Mobile Phones!

Of course, many people also bought other products, such as PHS phones, Boda Mobile Phones, and pagers.

Although it was officially open this time, the 8 new test platforms that were originally ordered were also produced within these two days, but the increase in production capacity was still limited by the volume of incoming goods and other interferences.

Therefore, Lin Chen only prepared 200 Chenguang Mobile Phones this time, and after they finished snatching up the Chenguang Mobile Phones, they could only set their sights on other products.

So, this time, Lin Chen earned a net profit of 34,000 from this store alone!

However, it's a pity that the current production capacity is severely insufficient. If the production capacity were sufficient, it would be possible to earn millions a month from this store alone!

Under such circumstances, when the Shuguang Electronics Direct Store officially opened, the Nanhua Business Daily, which had been waiting for three days, also officially reported the "shocking fall" incident at SEG Plaza!

However, it's a pity that this official report was not in the form of a headline news story, but rather as a secondary news story.

Because at this time, the focus of the headline news report was not on the improvement of domestic Mobile phone quality, but rather on the official establishment and large-scale investment in factory construction by a Mobile phone company in Peng City.

And even in 2023, not a few people would know the name of this company.

This company is named KingKee Mobile, and its main business is selling Mobile phones, with a registered capital of up to 200 million yuan.

In its peak during 2008 in his previous life, its annual Mobile phone sales even reached a terrifying 10 million units!

Of course, putting aside the 10 million Mobile phone sales and matters from his previous life, just speaking of now, this 200 million registered capital in 2002 was no small sum.

And at this time, such a large Mobile phone company was established in Peng City and built factories on a large scale, clearly showing an intention to treat Peng City as its home.

This undoubtedly stirred up a huge wave in the calm waters, creating a shocking commotion in the Mobile phone industry and causing a huge uproar.

It can be said that this news alone was enough to cause widespread discussion across China, leading netizens to debate whether KingKee Mobile could leverage the advantages of Huaqiangbei in Peng City to challenge Boda Mobile's position as the leader in domestic Mobile phones!

Of course, in addition to reporting the company's strong establishment and large-scale factory construction and recruitment in its headline news, Nanhua Business Daily also highlighted Liu Zirong, the leader of KingKee Mobile, who previously served as the vice president of Jinzheng VCD, and offered a glimpse into the future of KingKee Mobile.

It is worth mentioning that the leader of KingKee Mobile is a person that later netizens would sigh about, named Liu Zirong.

He can best be described as a pig on the cusp of a trend, because this man truly became a pig on the cusp of a trend!

KingKee Mobile was established in Peng City, and it can be said that it maximized the advantages of the complete electronics industry chain in Peng City.

Afterward, it also relied on a rural strategy to focus on the market in towns and counties, and most importantly, they were willing to spend heavily on advertising, inviting stars like Andy Lau and Feng Dagang as endorsers!

It is precisely because of this that KingKee Mobile successfully made a name for itself, officially spreading throughout the streets and alleys of China, with a CCTV advertisement slogan, "Golden Quality, Establish the World," becoming nationally renowned.

But unfortunately, a pig on the cusp of a trend is ultimately not a person on the cusp of a trend; when the trend passes, what cannot be supported will eventually fall!

Before the end of 2008, that is, before the official rise of the smartphone era, this company was undoubtedly a pig on the cusp of a trend, and it was doing quite well.

But when the Mobile phone era entered the smartphone era, this company became arrogant, like Nokia, and was unwilling to spend heavily on developing smartphones and diligently building its own ecosystem.

They always believed that the world was as they perceived it, and that they could still do well by relying on the advantages of the Peng City Mobile phone industry chain.

But they completely failed to realize the huge difference between the smartphone era and the feature phone era!

In the feature phone era, a feature phone was just a feature phone.

It was just a Mobile phone that could make calls, at most play Snake, listen to music, and take photos. It could be said that the positioning of a feature phone was truly a multi-functional Mobile phone.

But the smartphone era is different; a smartphone is not just a Mobile phone. Its actual positioning is a handheld smart computer terminal, and making calls is merely a supplementary function of a smartphone!

Moreover, there is one major difference between feature phones and smartphones: feature phones are just a single series of products, with not much continuity between one product and the next generation, and even compatibility within the same brand is very poor.

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