412: Sugon Computer Sales and Sugon Computer Operations

Chapter 411: Shuguang Computer Sales and Dawn Computer Operating System User Count!

The one-year license for the XP Microsoft Operating System Home Edition only cost $29.9, while the three-year license was even more affordable at just $85, and the five-year license a mere $135!

Under these circumstances, the Microsoft Operating System seemed to be invisibly lowering prices and offering benefits to consumers.

Of course, the one-time buyout price for the XP Microsoft Operating System Home Edition remained unchanged at $178.

However, considering that the Microsoft Operating System typically introduces a new system every three to five years, purchasing the three-year license was actually more profitable.

After all, the one-time buyout price was $178, so naturally, purchasing the three-year and five-year licenses was more advantageous.

As for consumers' attitudes towards the Microsoft Company's new sales model, what was their stance?

Their attitude was overwhelmingly positive; it could be said that people's complaints about the high cost of the Microsoft System had greatly diminished.

After all, if you ask someone to pay $178 all at once, they will certainly be quite dissatisfied and complain.

But if you cut it slowly, a little at a time, it won't cause such strong opposition and dissatisfaction. This is the principle of boiling a frog in warm water.

It must be said that the Microsoft Operating System has truly become smarter this time; at least, it has grasped the essence of marketing strategies.

Therefore, under these circumstances, the sales performance of the Microsoft Operating System also saw a surge, and its market share experienced an increase.

……

October 20, 2005, Daxia, Shuguang Technology Headquarters.

“What should we do now? United States is going to revise the digital millennium copyright act again, and it’s likely we’ll lose our lawsuit.

Not to mention how much money we'll have to pay in the future, it will become a reality that the Dawn Computer Operating System will no longer be able to run Microsoft System games and software.

Under this pessimistic forecast, our current CPU sales in the market have unknowingly experienced a linear decline.

According to the current development trend, our CPU market share may fall below 50% in the future.

After all, consumers around the Global are not very optimistic about our Dawn Computer Operating System, and by extension, they are not optimistic about our Dawn CPU either.

Because they believe that the Microsoft Company may intentionally suppress and not support the Dawn Computer CPU in the future, at which point our CPU might become a mere brick.

Therefore, our CPU sales have seen a linear decline, with sales decreasing day by day, and may even plummet below 50% in the future.”

The person expressing these worried words was Sales Director Li Qianqiang of Shuguang Technology, and he was genuinely very concerned about this matter.

There was nothing he could do; after all, he was responsible for Shuguang Technology's entire sales operation.

At this time, people around the Global were worried that the Dawn Computer Operating System would fail, fearing that the victorious Microsoft Operating System would not support Dawn CPU in the future.

Under these circumstances, with sales plummeting, how could Li Qianqiang not be nervous?

“This is truly a headache.”

Upon hearing the problem pointed out by Li Qianqiang, everyone present fell into a state of distress, feeling that this issue was indeed quite difficult to resolve.

After all, how could their Dawn Computer Operating System achieve victory? Wasn't the reason that it could be compatible with games and software on the Microsoft Operating System?

Now that the revised digital millennium copyright act has been changed, the Dawn Computer Operating System naturally cannot continue to be compatible with Microsoft Operating System games and software.

Under these circumstances, the future of the Dawn Computer Operating System is not optimistic.

“What are our Dawn CPU sales? And how many installations has the Dawn Computer Operating System reached?”

Upon hearing Lin Chen’s question, Sales Director Li Qianqiang, who was in charge of sales, immediately responded without hesitation:

“Including sales of Shuguang laptops, shuguang desktop computer, and boxed Dawn CPU components, the average daily sales of Dawn CPU are 420,000 units, with an average sales share of 75%.

From July 1st, when the Shuguang Computer was released, to October 20th, in nearly 110 days, we have sold approximately 46 million Dawn CPUs, but our total computer ownership share is less than 6%.

As for the market share of the Dawn Computer Operating System, since our Dawn Computer Operating System also supports Intel and A.M.D. processors, we have gained approximately 58 million users in these four months.

However, although the number of Dawn Computer Operating System users has reached 58 million, our share in terms of total ownership is still less than 7%.

Overall, both the Dawn CPU and the Dawn Computer Operating System are still quite weak, only barely defeating the even weaker Apple Computer Operating System.”

Upon hearing Sales Director Li Qianqiang's words, the people present initially felt quite excited, but when they heard the comparison of total ownership, they fell silent.

Because this was indeed a fact; others had been selling computers for decades.

And as long as one doesn't mind the performance being too weak, and takes good care to prevent moisture and electrical damage, a computer can potentially be used for over ten years.

Under these circumstances, this has led to a very high current Global computer ownership.

Moreover, because 100 million or 200 million computers are sold each year, the total computer ownership is continuously increasing.

Under these circumstances, although Shuguang Technology's sales of 46 million Dawn CPUs in nearly 4 months are very high.

However, in terms of actual computer ownership, compared to years of accumulation by others, it is still pitifully small; less than 6% is a very harsh result.

“46 million Dawn CPU ownership and 58 million Dawn Computer Operating System users.”

Upon hearing Sales Director Li Qianqiang's words, Lin Chen only felt a great headache.

Because currently, both the ownership share of Dawn CPU and the ownership share of the Dawn Computer Operating System are too low.

The ownership of Dawn CPU and the Dawn Computer Operating System is a remarkably impressive achievement on the home console platform, but on the computer platform, it is quite mediocre.

It is even difficult to sustain a computer operating system and CPU for a long time, because your user count is too small compared to the Microsoft Operating System's user count.

Under these circumstances, as a software and game company, when developing games or software, a normal person would certainly develop games and software for the Microsoft Operating System first.

After all, the Microsoft Operating System’s total user share is over 90%, while the Dawn Computer Operating System’s total user share is only 7%.

At this time, as a game or software development company, when developing new games or software, they would definitely prioritize developing for the Microsoft Operating System, which has a total ownership share of over 90%.

So this is a very harsh outcome!

The strong get stronger, and the weak get weaker. Currently, United States is revising the digital millennium copyright act.

Soon, it won't be long before their Dawn Computer Operating System will be forced to cut off compatibility with games and software on the Microsoft Operating System.