63: wave island phone?

After discussing among themselves, the reporters present all believed that Lin Chen had either misspoke or was spouting nonsense, and no one took his words seriously.

"No, I didn't say it wrong; it is indeed a goal of 1 million units per month and 12 million units per year.

Although this goal is indeed very difficult to achieve, we will continuously expand our factories and recruit personnel by gradually increasing production capacity.

Ultimately, we aim to reach the small goal of 1 million units per month. As for the larger goal, there's no need to discuss it yet; let's achieve this small goal first."

Hearing Lin Chen's exaggerated words, the people present were so stunned by his "small goal" that they couldn't speak.

Look, is this something a person would say? If 1 million units per month is just a "small goal," then what's the "big goal"? Wouldn't the "big goal" be 5 million or even tens of millions of units per month?

So, at this moment, all the reporters were speechless, stunned by Lin Chen's goal.

However, even though they were speechless because of Lin Chen, they were still very professional, quickly pressing the shutters of their cameras.

"Click, click, click, click, click, click..."

The lights flashed madly, and the video cameras were firmly aimed at Lin Chen, flashing for more than ten seconds before gradually stopping. At this point, a reporter slowly raised his hand.

"Mr. Lin, your 'small goal' is truly an overstatement. May I ask why you believe you can build a factory with a monthly output of 1 million units?

Building a mobile phone factory with a monthly output of 1 million units is easy if you have money, but if production capacity cannot be converted into sales, then the larger the capacity, the more losses you will incur.

Currently, Boda Mobile can sell 550,000 units monthly by simultaneously selling more than a dozen different phone models. Do you think the Shuguang A1 alone can achieve 1 million units in monthly sales?"

Lin Chen pondered for a moment, then slowly replied:

"Don't look at Boda Mobile as very powerful; their essence is merely a mobile phone assembly plant.

If you've ever disassembled their phones, you'll find that their phones have no core technology at all. All core components are foreign, and they are just a mobile phone assembly plant.

To exaggerate a bit, all their mobile phone core technologies combined are not as much as the core technology of our current Shuguang A1. We at least have core technology patents like the Shuguang Operating System and anti-drop design patents.

Boda Mobile has been around for several years since its rise. In these years, they have only focused on advertising and marketing, without putting effort into developing core technology.

This strategy was not a problem a few years ago because the market's annual growth was significant. Not having core technology and only excelling at marketing was indeed not an issue.

One could say that as long as they could capture a good portion of the annual market growth through marketing, they could live very comfortably.

But this approach is gradually becoming unviable now because there are more and more mobile phone competitors in the market who are skilled at marketing, such as KingKee Mobile in Pengcheng.

When more and more mobile phone companies like KingKee Mobile, who are skilled in marketing, appear in the market, and when more and more people are dividing the same pie, it becomes increasingly difficult to get a slice.

And at this time, if you can possess core technology and unique selling points, then without a doubt, you can get the biggest slice of the pie in an increasingly difficult market!

Our current sales are not enough to shake Boda Mobile's position as sales champion, but in the long run, perhaps even in less than a year.

We will be able to trample Boda Mobile underfoot with our unique selling points and core technology, and then compete with major companies like Motorola, Nokia, and Samsung."

"Click, click, click, click, click..."

As Lin Chen finished speaking, the reporters present once again pressed the shutters of their cameras, professionally capturing this scene and quickly taking notes.

Lin Chen's direct bombardment of Boda Mobile, though somewhat arrogant, was precisely the kind of rhetoric these reporters loved.

It would be even better if they could see Boda Mobile and Shuguang Mobile clashing through the news.

After all, readers enjoy these kinds of news, and reporters can have more opportunities to create headlines and earn big money.

Of course, they weren't particularly optimistic about Lin Chen's arrogance. After all, although Lin Chen had achieved some success, it wasn't enough to make him look down on Boda Mobile.

While it's true that Boda Mobile, upon closer inspection, doesn't have much core technology—their phones indeed rely on foreign core technology and are merely assembly plants—they still sell well.

Selling more means good, selling more means strong!

Their monthly sales of 550,000 units can indeed overwhelm your phone factory, which has a maximum monthly sales of 120,000 units. Therefore, the reporters did not believe Lin Chen's words.

Of course, they only believed half of what Lin Chen said, because the current mobile phone market is undoubtedly a growth market!

It's true that having core technology and selling points will make people scramble for your product, which can be seen from how popular the shuguang a1 phone became nationwide as soon as it was released.

However, in the reporters' view, marketing is the fundamental key to rapid growth, because a company must have a focus no matter what.

It's impossible to simultaneously focus on marketing and advertising while also emphasizing the research of core technology and unique selling points.

After all, the funds a company can earn are limited, and a company's income cannot be squandered indefinitely; it must focus on one aspect and reduce spending on another.

Therefore, Lin Chen's assertion that core technology determines everything, that core technology is greater than marketing, and that only with core technology can one get the biggest slice of the pie, was not fully accepted by the reporters; they only agreed with half of it.

At this moment, one of the reporters asked the next question.

"Mr. Lin Chen, how many distributors have you partnered with in total?"

Hearing the reporter's question, Lin Chen pondered for a moment, then slowly replied:

"Currently, we have partnered with 518 distributors, but we are still recruiting more.

Because there are a total of 685 cities nationwide, and we have divided each city into two distribution areas, based on this, our total number of distributors will be 1,370."

"Click, click, click, click, click, click..."

Hearing Lin Chen's words, the reporters once again pressed the shutters of their cameras.

After a long pause, when the cameras stopped flashing, Lin Chen continued to advertise:

"In addition to continuing to recruit distributors, we are also simultaneously recruiting franchisees for Shuguang Electronics Direct Store.

The Shuguang Electronics Direct Store and the regional contracted distributors are the two mobile phone sales models of our Shuguang Technology Company.

Among them, Shuguang Electronics Direct Store can sell shuguang a1 phone in any city or region nationwide within their store, without being restricted by regional distribution.

Moreover, they can enjoy an additional 100 yuan per unit discount compared to regional distributors, and they can also directly sell other brands of mobile phones and electronic products.

It can be said that this is a super-large electronic product chain direct store brand, and it is also a chain brand that we are diligently supporting. We..."

Watching Lin Chen advertise in front of everyone, the reporters present all looked at each other.