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125: Red Star ROC mobile phone

January 4, 2014, Munich, Germany.

High-end status is never achieved overnight, nor is it successful simply by stacking materials or competing on specs.

As the first high-end kunpeng phone 2 from Red Star to be launched in the European market, the company poured immense effort into this device. The international version of Starlight OS underwent more than six months of development, and the phone's name was also redesigned.

"The dual-curved hot-melt 3D glass allows the back cover of the ROC Phone to integrate tightly with the stainless steel middle frame, providing an unparalleled feel."

"The Red Star ROC Phone uses a combination of the lingxiao chip and the latest Starlight OS 3.2 software. This pushes the phone's intelligence further. The performance acceleration, power-saving optimization, and various powerful features provided by Starlight OS will bring users a brand-new, unparalleled smartphone experience, as well as security protection for personal privacy data."

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"Side-mounted capacitive touch fingerprint recognition appears on a phone for the first time. The side fingerprint sensor does not compromise the integrity of the phone's panel and provides users with extremely strong privacy protection."

This is the latest result of joint development between Red Star Laboratory and its suppliers. As for why they didn't use a front-panel press-type fingerprint sensor or a rear-hole fingerprint sensor, it was mainly because Chen Chen felt that a hole in the kunpeng phone 2's glass back cover would break its seamless integrity and degrade its appearance. The trade-off wasn't worth it, so they bypassed the rear fingerprint sensor and adopted a side-mounted fingerprint module.

The side fingerprint sensor was not included in the domestic Kunpeng mobile phone models. The main reason was that this module only entered mass production at the end of October this year; it was expensive and yield was low. Chen Chen planned to launch an upgraded version in China after the Spring Festival, the kunpeng phone 2s, which would feature it.

However, as everyone knows, foreigners are very "focused" on security and privacy protection. After much consideration, Lu Weiqi decided to directly equip the international version with this side-mounted fingerprint identification module.

Of course, everyone knows how Europe and America operate. They constantly talk about how much they value privacy, but in reality, they love to violate it the most—a classic case of hypocrisy.

"The Red Star ROC is also equipped with a Yangtze River Battery from China. Its name comes from the longest river in China, the Yangtze River, which is one of the birthplaces of this ancient civilization."

"The Yangtze River Battery in the Red Star ROC is the largest battery in the industry, with a capacity of 5500mAh. It is also the battery with the highest energy density."

"It can provide the ROC Phone with an ultra-long battery life of up to 39 hours, while also offering the advantages of being lightweight and compact, allowing the ROC Phone to achieve extreme thinness."

"At the same time, this phone is the fastest-charging phone in the world. With a charging power of 55W, it takes only 36 minutes to fully charge the 5500mAh large battery of our ROC Phone. Regarding safety, you don't need to worry; fast-charging technology at Red Star has undergone several generations of development and improvement. This technology has also passed the European Union's safety certification."

"So, everyone can rest assured about the charging safety of our ROC Phone."

Lu Weiqi delivered a confident and passionate speech on stage. This was his first time holding such a grand press conference abroad. In the thousand-person venue, there were media from all over the world, Rival Company from China, the heads of Fruit and Samsung, and audience members from all over Europe.

This was a scene Lu Weiqi could never have experienced during his time at Gionee.

At this moment, he seemed to be showing off on stage in a serious manner, yet no one could refute him.

Lu Weiqi indeed had the capital to show off. The world's fastest charging speed, the world's most powerful Yangtze River Battery, and the brand-new dual-curved glass design made this kunpeng phone 2nd generation absolutely dazzling.

When they heard about the 55W charging power and the 5500mAh battery, the group of unsophisticated foreigners couldn't help but exclaim, "Oh my god!"

Users in the European market were still using 5W or 7.5W charging from Samsung and Fruit. Seeing this terrifying 55W power was as shocking as a cyclist suddenly seeing a high-speed train traveling at over 300 kilometers per hour.

"The main camera on the Red Star ROC uses a custom Sony IM229 sensor, custom 6-piece all-transparent glass lenses, and Red Star's intelligent algorithms. It can effectively identify over a dozen different scenes and objects, automatically adjusting camera parameters based on the characteristics and attributes of the subject."

"Using smarter algorithms, users can say goodbye to monotonous camera settings. Every shot you take will achieve excellent results, allowing users to experience more of the fun of photography."

"The secondary camera is a 2-megapixel full-color lens, which can capture depth-of-field effects when taking portraits."

Sitting in the audience, Yu Chengbei looked at Lu Weiqi on stage with envy. Huawei's press conferences on the international stage were no smaller than Red Star's this time, but they actually had fewer impressive things to showcase than Red Star.

The Huawei Mate 1 had suffered from a processor failure, which severely damaged Huawei's reputation. On the other hand, looking at Red Star—it wasn't that their processors didn't get hot; with clock speeds over 2.6GHz, how could they not heat up when running at full performance? However, Red Star introduced dual copper pipe cooling technology and applied it to the Kunpeng mobile phone, ensuring the phone's usability wasn't affected by heat. This inevitably made Yu Chengbei feel a sense of envy.

Fruit's system, Samsung's screens and color tuning, Red Star's batteries and fast charging—Huawei now only maintained an edge in communication quality; it had no advantage in other areas.

Research and Development!

Research and Development!

Still Research and Development!

This was the only thought in Yu Chengbei's mind. One day, Huawei would also stand on a stage even larger than Red Star's and announce mobile technology more advanced than Red Star's!

Compared to Fruit's native camera, Red Star's camera focused more on algorithms. Through mobile algorithms, the photos taken were more pleasing to the eye. It wasn't that Chen Chen didn't know the importance of large sensors, high light intake, and tuning—Red Star had been researching these areas. However, in 2014, there was no need to compete in the race for larger sensors just yet.

"Among the thousands of variations of green in the world, find a color rich in Eastern aesthetics and steady power—serene, deep, and instantly warm. The more you look, the more you appreciate its nobility and elegance. It is a color from China, a civilization with a long heritage—Cyan."

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