196: Chapter 196 CCTV Interview

"Exclusive interview?"

Chen Chen looked at the document Song Ziwei brought over with a puzzled expression.

Yesterday, he transferred nearly a hundred Red Star X phones to Little Prince, receiving 5 million US dollars. He didn't expect to receive a notice this morning that CCTV wanted to conduct an exclusive interview with Red Star.

"Yes, General Manager Chen." She then handed a document stamped with an official seal to Chen Chen.

Did the Red Star X attract attention from above?

The timing was so tight; they were coming so suddenly.

A notice in the morning, and the team was coming to film at noon. When did CCTV become so efficient?

"Song, notify all departments to prepare." Chen Chen said to Song Ziwei, looking at the CCTV notice letter in his hand.

This time, CCTV was not only conducting an exclusive interview with him but also filming and interviewing Red Star Company. It was wise to make some preparations.

Before ten o'clock in the morning, the CCTV interview team, arriving in several cars, reached Red Star Company. Such high efficiency was truly rare.

According to normal procedures, the interviewed company would typically be notified at least a week in advance. Both sides would communicate and prepare the content before the interview team officially arrived.

Unexpectedly, they sent a notice in the morning and arrived at noon, giving the company no time to prepare at all.

Lu Weiqi received the CCTV filming and interview team. In Chen Chen's opinion, being on TV or not was all superficial. He just wanted them to film their Red Star X and interview the Engineers.

Red Star was not yet at a stage where it should be so high-profile.

The nine-character maxim established by Emperor Taizu of Ming is still applicable today.

The team for Chen Chen's exclusive interview arrived at Chen Chen's office, led by Song Ziwei, ready to set up the interview scene first.

"Hello, General Manager Chen, I am Wang Bingbing, a reporter from CCTV News."

"Today's exclusive interview with you will be conducted by me, and this person behind me is my colleague Li Wei."

"Time is limited, so let's set up the scene first and have a brief chat. The official start will be at 10:30. What do you think?" Wang Bingbing asked after a simple self-introduction, pointing to the cameraman behind her.

"Okay." Chen Chen glanced at the time; it was just a few minutes past ten, and the rest of the team was already setting up the scene.

The young Wang Bingbing, radiating vitality, coupled with her smiling eyes, made Chen Chen finally understand, through this close contact, why netizens would say, "My heart belongs to Bingbing."

"General Manager Chen, I'm actually a fan of Red Star. When our Red Star 1st Generation was launched, I tried to buy it several times but couldn't get one." Wang Bingbing chatted idly with Chen Chen as time hadn't arrived yet.

After speaking, Wang Bingbing pulled out her roc mobile phone and waved it at Chen Chen.

"Thank you very much for your support of our Red Star. Back then with the red star 1, I had just taken over Red Star Company, and the integration of resources hadn't been completed, so there was insufficient production capacity in the early stages of its launch."

"You see, now our Red Star Mobile Phone doesn't need to be rushed for purchase; it's launched immediately, and available immediately." Chen Chen chatted casually with Wang Bingbing.

"General Manager Chen, after our indoor interview, could I get an autograph?"

"The Red Star X released last month was really too cool, but unfortunately, I didn't manage to get one in either of the last two flash sales."

Looking at Wang Bingbing, who was a year younger than himself, Chen Chen smiled. Young people, who isn't interested in electronic products?

"Sure, I'll have Song bring a few over later, so everyone can take them back and try them out."

"You can experience them for as long as you like," Chen Chen suggested.

"Really, General Manager Chen? Thank you so much!" Wang Bingbing said excitedly.

Currently, a Red Star X in stock is being resold for tens of thousands, and it's extremely difficult to find one on the market. As a CCTV reporter, while the title sounds glamorous and intimidating, the actual salary is only at the average level in the Beijing. Furthermore, Wang Bingbing had only recently graduated, so she naturally couldn't bear to buy one on the market.

"Ahem!" The cameraman, listening to their conversation from behind, deliberately coughed twice.

Wang Bingbing also reacted, "Um, General Manager Chen, that's not appropriate."

Chen Chen knew that CCTV News was not an ordinary media outlet. If it were other news media, he would definitely give them away, but for CCTV reporters, even if you give it, they might not accept it. It's better to just give them the right to purchase.

"Then how about this: I'll give everyone an F-code later. If you need it, you can go to our Red Star Mall to purchase. That should be acceptable, right?"

Giving gifts?

Completely unnecessary, even for CCTV personnel.

The reason he wanted to give a few away was actually for brand awareness.

The idea was that even CCTV staff were using Red Star phones.

The two chatted for a while longer. Wang Bingbing glanced at the time; it was 10:31, and the scene was set. She then said to Chen Chen, "General Manager Chen, it's about time. Shall we officially begin now?"

"Okay." After chatting with Wang Bingbing for a bit, he learned that the main interview content didn't involve anything else, just talking about the Red Star X, so Chen Chen completely relaxed.

"Hello, viewers, I am Wang Bingbing, host of CCTV General News. Today, we are interviewing Mr. Chen Chen, Chairman of Red Star Group."

"Red Star Group entered the mobile phone industry in the 1990s, and I believe many friends in front of the television are already familiar with this brand."

"In August this year, Red Star Group launched a Full-Screen Display concept phone, which caused a huge stir in the market upon its release. Some called it a milestone in the development of mobile phone form factors. So today, follow me into Red Star to uncover how this phone was born."

Wang Bingbing first gave a brief self-introduction, then introduced the theme of today's interview.

"Hello everyone, I am Chen Chen." Chen Chen also greeted the camera.

"General Manager Chen, many people are very interested in the birth of this Red Star X Full-Screen Display phone. Could you briefly tell us how you came up with the idea of making such a phone?" Wang Bingbing asked.

"In early 2012, the success of our Red Star 1st Generation pulled Red Star back from the brink of bankruptcy and also injected vitality into the mobile phone market that year."

"That product had very high specifications and product power, and it was loved by many consumers. However, many people still said that our phones lacked design, only stacked useless configurations, and claimed that our Red Star Company started with knock-off phones and would be a knock-off manufacturer for life."

"At that time, I was very unconvinced and decided I must make a different kind of phone to show them." He then smiled at the camera. "The idea of making the Red Star X sprouted from that feeling of mine."