246: Section 246

“Perhaps it’s because our actions were too slow.”

“In the Lower-Tier Market, because there aren’t too many competitors, Meituan has already cultivated a user base.”

“It’s very difficult for users in the Lower-Tier Market to choose other similar software under these circumstances.”

“A higher commission rate than Meituan, coupled with a much smaller user base than Meituan, that’s the key reason why Penguin Group Buying couldn’t penetrate the Lower-Tier Market.”

Listening to Ma Liuyun’s explanation, Xiao Ma couldn’t help but take a deep breath.

Then his eyes began to become quite resolute.

“Since there are few users, we’ll forcefully spend money to attract them.”

“Since Meituan’s commission is low, we’ll use an even lower commission to attract merchants to join!”

After Xiao Ma finished speaking.

Ma Liuyun was a bit surprised.

He looked at Xiao Ma and quickly said,

“But President Ma.”

“Previously, in the promotion and offline marketing in first and second-tier cities, we’ve already invested a lot of money, and there’s no return on investment yet.”

“If we start investing money in third and fourth-tier cities now,”

“Penguin Group Buying’s initial losses will be enormous.”

Facing Ma Liuyun’s persuasion, Xiao Ma’s eyes were very firm.

“Even if it’s a loss, I don’t want to see Meituan develop so comfortably.”

Chapter 173: Meituan’s Next Update, Main Battlefield Shift!

Xiao Ma’s tone was very firm.

And listening to his words, Ma Liuyun also took a deep breath and nodded.

“In that case, I’ll have someone prepare it shortly.”

“But President Ma.”

Ma Liuyun looked at Xiao Ma.

“I don’t think we need to worry too much about Meituan right now.”

“Although Meituan has expanded to many third and fourth-tier cities, Meituan’s actual user base should still be far less than ours.”

“Currently, Penguin Group Buying’s registered user count has exceeded 45 million.”

“The daily active user count has also reached 15 million.”

“While Meituan hasn’t publicly disclosed its user count, we estimate that its registered user count is only around 20 million.”

“Even if Meituan and Penguin Group Buying have the same daily active user conversion rate, which is one-third, then it currently only has six to seven million daily active users and won’t be a match for Penguin Group Buying.”

Xiao Ma was actually very clear about the information Ma Liuyun mentioned.

Penguin Group Buying, with 15 million daily active users.

Is one of the software with the highest daily active users in the current Thousand Group Battle, if not the highest.

As for Meituan, which was launched at the same time, their prediction was that its daily active users were only six to seven million, half of theirs.

But facing Meituan and Wang Mo.

Xiao Ma still didn’t dare to let his guard down at all.

Therefore.

Even though Xiao Ma knew this information, he still regarded Meituan as his primary opponent.

And Xiao Ma’s actions were very swift.

Not long after he made his decision.

Penguin Group Buying began to frantically inject money into the Lower-Tier Market, with various promotional and marketing channels emerging one after another.

As for the commission ratio for merchants on Penguin Group Buying, it was also lowered to be similar to or even lower than Meituan’s.

At the same time.

After Penguin Group Buying launched its offensive into the Lower-Tier Market.

Many other group buying websites and software also officially entered the battlefield of the Lower-Tier Market.

At this moment.

The main battlefield of this Thousand Group Battle officially shifted from first and second-tier cities to third and fourth-tier cities.

Under such circumstances.

Almost no one believed that Meituan could maintain its position in the Lower-Tier Market.

After all, the impact Meituan would face next would be extremely exaggerated.

Meanwhile, inside Junzi Group.

It seemed quite relaxed; Wang Mo showed no worry at all about the external trends and impacts.

.

Three days after Penguin Group Buying heavily invested and rushed into the Lower-Tier Market.

Inside Junzi Group.

“Boss.”

“More and more merchants are joining Penguin Group Buying, and Penguin Group Buying’s user base has also started to increase rapidly.”

“Previously, there weren’t many major competitors in the Lower-Tier Market, so it was normal for us not to promote aggressively.”

“But now that Penguin Group has also rushed in, aren’t we going to do something?”

“I remember you have several updates and activities hidden within Meituan.”

“It should be time to release these updates now, right?”

“After all, these activities are exclusive, and Penguin Group Buying can’t copy them.”

In Wang Mo’s office.

Zhang Fan’s voice was somewhat anxious.

But Wang Mo listened to his words and directly shook his head.

“No need to rush.”

“Penguin Group’s investment isn’t big enough yet.”

“If it discovers that it can’t compete with us in the Lower-Tier Market, they can still pull back in time.”

“Once Penguin Group’s investment in the Lower-Tier Market is fully rolled out, then we’ll release the update. By then, almost all of Penguin’s promotional investment will be wasted.”

Wang Mo’s words were very calm, without any fluctuations.

But Zhang Fan, listening to Wang Mo’s words, couldn’t help but click his tongue.

He hadn't expected.

The reason the boss wasn't rushing was to make Penguin Group suffer greater losses; currently, Penguin still had time to pull back, which is why Wang Mo was unwilling to act.

This had a bit of the meaning of killing someone a thousand miles away while chatting and laughing.

Then.

Zhang Fan also continued to speak.

“But boss.”

“Do you really think this Meituan Select feature has such a huge impact, that it requires offline deployment so early, and can directly drive all other competitors out of the Lower-Tier Market?”

“Our current offline investment in the food delivery feature is not as much as our investment in the Meituan Select feature.”

“In the current food delivery sector, Ele.me has already surpassed us by a lot.”

This Meituan Select is Meituan’s upcoming major update feature...

And facing Zhang Fan’s doubts.

Wang Mo slowly smiled.

“You’ll know when the time comes.”

Wang Mo clearly remembered that in his previous life, the Select feature launched by Meituan in the later stages almost ignited the market again.

This community group buying-based feature had a huge appeal to the Lower-Tier Market and community users.

Because this feature represented that.

The things they could group buy were no longer just various offline shops and stores, but more items closely related to daily life.

Supermarkets, wet markets, and so on, were all part of the market covered by Select.

In his previous life.