31: Section 31

This news immediately shot to the top of the trending searches at the time.

No one could have imagined that in just three days, live streaming e-commerce, which no one had high hopes for, could generate sales exceeding 100 million yuan!

It's important to note that this was only the third day!

And the comments section under this trending topic was also filled with countless remarks.

“Damn, can this kind of advertisement really generate so much transaction volume?”

“I recommend the live commerce streams of Xiao Yang and his brother; they are truly entertaining. I’ve watched for three days and already bought several items.”

“This live e-commerce really has something to it. I initially didn't want to buy anything, but after watching for a while, I became interested.”

“This is different from those false advertising campaigns. When the live streamers recommend products, they basically try them out.”

“A few days ago, my perspective was still narrow. Who would have thought that e-commerce could become so popular?”

Among these comments, many people posted screenshots of Douyu’s official Weibo comments, mocking them relentlessly.

“Douyu official Weibo: Other live streaming platforms’ so-called live e-commerce is just a disguised form of live advertising.”

“That's right, it is indeed just an advertisement, but other platforms’ advertisements can generate 100 million in transactions in three days. What about your advertisements?”

“I'm dying of laughter. Wasn't Douyu’s official Weibo so arrogant three days ago? Why are they silent now?”

“This is the gap.”

“Sigh, Douyin launched PK, and I looked down on it and was later proven wrong. Douyin launched e-commerce, and I looked down on it and was proven wrong again. It’s just for fun.”

Meanwhile, within the Douyu department of Penguin Group, seeing Douyin’s astonishing e-commerce data, the most shocked were naturally the people inside Douyu.

In the Douyu conference room, “No, it’s impossible. Isn’t this live e-commerce just an hour or two of advertising? Would people actually buy?”

Dou Shark Manager’s voice was trembling slightly.

He desperately wanted to question Douyin’s e-commerce transaction data, but all information indicated that Douyin had not faked it.

Live e-commerce had indeed generated 100 million in transactions in just three days.

“What should we do next?”

Dou Shark Manager looked at Li Wenqiu beside him.

“Should we continue to copy?”

Li Wenqiu was about to nod when the team leader in charge of Douyu platform’s various functions and code spoke up.

“We cannot copy this feature in a short time.”

“Our live PK, which we forcibly launched in a short time, was not fully developed to begin with, and it has been experiencing various glitches and problems these past two days, which we haven't resolved yet.”

“If we forcibly add another e-commerce feature now, Douyu’s backend will not be able to handle it.”

“Unless we simply let streamers sell products without developing new features like shopping carts, and viewers still have to search on Taobao themselves if they want to buy, but this would make the process much more cumbersome and wouldn't truly be considered live e-commerce.”

This person took a deep breath.

“Therefore, I strongly recommend that we do not add any other features until we have perfected the live PK feature.”

“And to fully perfect live PK, we will need at least another month.”

Because the overall code and programming level in this world were far lower than in Wang Mo’s previous life, these programmers needed so much time.

Listening to this person’s remarks, Dou Shark Manager couldn't help but let out a long sigh.

After the live PK feature appeared, Douyin’s live streaming section had already caught up to Douyu.

And now, for Douyin’s even more exaggerated e-commerce feature, they could do absolutely nothing.

They could only watch helplessly as Douyin gradually encroached upon Douyu Live’s space.

Chapter 33: The Next Software Type: Online Shopping! (Ninth Update!)

After Douyin Live Commerce was launched, the daily transaction volume almost continuously increased.

In just half a month, the single-day transaction volume had already exceeded 100 million.

As long as a top-tier live streamer like Xiao Yang started broadcasting, he could attract at least 100,000+ users to watch.

Under these circumstances, Douyin was also continuously raking in profits.

And Douyin’s users finally surpassed 30 million, leaving Weikan far behind.

Although Weikan was still operating, its daily active users had dwindled to only 5 million.

Internally, Penguin Group had a semi-abandoned attitude towards this software.

During this half-month, Douyu Live also came up with some audacious moves, secretly contacting Douyin’s top streamers, offering high prices to poach them.

However, these streamers had basically risen to prominence through Douyin and had already signed contracts with Douyin, so not a single one defected.

Only some second and third-tier Douyin streamers went to Douyu, but almost no one watched them.

After this incident was exposed, there was a wave of mockery directed at Douyu on the internet.

Now everyone understood that Douyu Live was already in decline, and Douyin Live was the only leader in the live streaming field.

Although the number of Douyu users and Douyin Live users was still similar, this situation would not last much longer.

It was only a matter of time before the number of Douyu users was surpassed by the number of Douyin Live users.

And by this time, Douyu realized that they needed to develop their own true mobile software, instead of just relying on Weikan’s backend.

But by this time, it was already too late for Douyu to prepare to develop a mobile version.

At this moment, Zhang Fan and Qin Haisheng walked into Wang Mo’s office with the latest Douyin Live data.

“Boss,” Zhang Fan placed a document in front of Wang Mo. “Now, live e-commerce almost covers all product types, and many tech companies have started choosing to hold their product launches on Douyin Live.”

“Almost all large enterprises have also signed e-commerce contracts with Douyin.”

Although only half a month had passed, Douyin’s live e-commerce feature had already grown into a behemoth.

Now, if Penguin Group still wanted to target Douyin Live’s e-commerce feature, many other large physical enterprises would be the first to object.

Because during this period, they had also earned a lot through Douyin’s live e-commerce.

Listening to Zhang Fan’s words, Wang Mo also nodded.

“I understand.”

Seeing this, Zhang Fan continued, “So, Boss, what should we do next?”

“Didn’t you say that Douyin could also open a shopping mall section?”