102: Chapter 102 Glory Play Online Livestream!

"Is it not okay to sell a Smartphone for 2599? Is Big Mouth Yu going to drive the price down again?"

"Launch it quickly, I'll definitely support it!"

"Fun fact, the cheapest Smartphone right now is the Meizu M8, and it even has a better screen..."

"To the guy above, just put the Windows system aside."

"Big Mouth Yu is bragging again. A Smartphone that everyone can afford? Does he really think everyone has the same income as him?"

"Could it be that the Mate1 sold so well through carriers that it went to his head?"

The phrase "affordable for everyone" caused Big Mouth Yu's Weibo comment section to be immediately flooded with sarcasm and ridicule.

But he didn't reply...

Sometimes, this kind of mockery can also bring higher traffic.

Let the bullets fly for a while...

At the same time, in Beijing, Lei Jun felt his heart ache once again...

However, he had already poached Hong Feng, without anyone intercepting him, and he was currently leading the team to develop the MIUI system...

"CEO Lei, I just saw a Weibo post. Our competitor is actually claiming they're going to release a Smartphone that everyone can afford..."

Lin Bin said quickly, a hint of a smile at the corner of his mouth.

He thought the other side's marketing tactic was simply too clumsy!

"Affordable for everyone"—do they even know the weight of that phrase?

But Lei Jun looked at him with a very grave expression: "I suspect there's a trick here. Keep a close eye on it."

"Got it!" Lin Bin was a bit stunned when he said this, but looking at Lei Jun's serious expression, he nodded earnestly.

It's never wrong to wait and see.

Time quickly arrived at November 10th, at the China National Convention Center in Beijing.

The honor play 1 launch event was originally planned to be held in Guangzhou, but because the terms offered by China Unicom were just too good, it was eventually moved to the China National Convention Center in Beijing.

At the launch venue, China Unicom staff were urgently debugging the livestreaming equipment.

To make Big Mouth Yu change his mind, China Unicom took the initiative to promise to host an online livestream, guaranteeing that the number of viewers would not be less than 2 million!

To achieve this goal, they specifically installed a dedicated fiber optic line and arranged a professional team to feed the camera signal directly into the broadcast console.

It went into a hardware encoder, and technicians adjusted the bitrate and resolution on-site.

The compressed video quality was then streamed to the website server.

In short, all costs for this launch event were covered by China Unicom, and they also offered more suitable plans... the profit margin concessions were also the largest among the three major carriers.

The honor play launch event was scheduled for 2:00 PM, but by 10:00 AM, a long line had already formed outside.

Lei Jun sat in a room at the hotel next door, and through the window, he could still see the staff conducting equipment tests.

His mind was still on the few documents in front of him:

MediaTek MTK6575 (6573 enhanced version): The quote was 71.5 USD, with a delivery cycle of 35 days.

Another document was the honor play configuration list that Lin Bin had investigated through the supply chain: a 5-inch HVGA (320 * 480) screen, MTK6575 processor, 251GB ROM (supports memory expansion), 3-megapixel rear camera, and equipped with a large 2500mAh battery.

The last one was the Honor launch event invitation he had received.

At the same time, this invitation was placed together with the first draft of the speech for the MIUI launch event.

The title read, "Solving user pain points, creating the smoothest Android."

Now, this title had been circled in red ink, with a question mark next to it.

Lin Bin pushed the door open and came in, bringing two cups of coffee.

"Big Mouth Yu's side has already started rehearsing." He placed the coffee by Lei Jun's hand. "There are at least over 100 China Unicom technicians on-site, and the online livestreaming platform is also starting tests. It seems both sides are taking this quite seriously...

I wonder if this product can continue the glory of the Mate?"

Lei Jun didn't take the coffee, nor did he respond: "What does the supply chain say?"

Lin Bin hesitated for a moment: "MediaTek... is prioritizing orders for the Chuan Yin Group. Hua Chuan Technology signed a two-year long-term agreement.

Because our order is too small (the first batch is 200,000), they said very bluntly that they couldn't squeeze out any capacity for the MTK6573, and they couldn't lower the price of the 6575."

"What about Qualcomm?"

While speaking, Lei Jun drew a big X on the MediaTek mark!

No price reduction, MTK6573, it's pure trash.

"MSM8255, samples will be out next month, but mass production won't be until Q1 of next year."

Lei Jun was a bit hesitant. The MSM 8255 is a good chip, 45nm process, frequency is 1.2 GHz, and its graphics performance crushes the MTK6573; even the enhanced 6575 is also crushed...

But the problem is, it's still in Qualcomm's lab, while the mass-produced honor play units are already piling up in JD.com's seven major warehouses.

"Old Lei." Lin Bin rarely didn't use "we," instead using their private address, "Why don't we just use Qualcomm? The MSM8255 + communication baseband is almost the same price as the enhanced MTK6575, and the performance is stronger."

"Okay!" Lei Jun put a checkmark in the Qualcomm column, "But using this chip means we have to make certain adjustments to our other configurations, otherwise if we sell it for 1999, it'll be very easy to lose money..."

"It's okay to lose a little in the beginning. Anyway, it's impossible for other manufacturers to sell new phones at 1999..."

Lin Bin picked up his coffee and took a sip, then started contacting other supply chains.

Lei Jun didn't think too much more about it. 1999 isn't that easy to achieve—of course, Meizu's stock clearance prices don't count!

Putting this matter aside for a moment, he continued to work online with the MIUI team to handle small "bugs" in the system.

In order to bypass iOS patents, the "smell of shit" in Android had already started to show signs from this moment on.

...

2:00 PM, China National Convention Center.

Big Mouth Yu stood behind the curtain, holding the cue cards, his hands a bit sweaty.

This wasn't right! He had hosted hundreds of launch events, from 3G base stations to distributed base stations, from technical forums with four or five thousand people to carrier bids with two or three hundred, and he had never been nervous.

But today, he was nervous.

Not because of the phone.

He could talk about these hardware and technical issues for 3 hours with his eyes closed.

It was because of a sentence Shen Fei said to him on the phone yesterday: "CEO Yu, if you follow the plan I gave you, the effect will be very good.

Remember, this time you aren't just talking about a product, but an era. As long as you succeed, everyone will think of Honor whenever they mention this price..."

He took a deep breath, heard the countdown music in the venue gradually coming to an end, and the curtain was drawn open.

"Good afternoon, friends!"

Big Mouth Yu didn't take the cue cards. He stood in the center of the stage, with a huge LED screen behind him, currently displaying Huawei's classic chrysanthemum logo.

"Haha... the product we are launching today is the honor play."

He said with a laugh, then paused for a few seconds...

"Three months ago, Huawei released the Mate1, with hundreds of thousands sold on the first day, and the cumulative sales have now exceeded 4 million units..."