355: Chapter 354 Radiation Card
"Not accepting the orders is just the first step."
Zhang Zhiqiang stubbed out his cigar in the ashtray again, then held up a second finger.
"Even though it's prohibited, some people will definitely take private jobs. Have the channels send a notice in the industry group chat: anyone who accepts a Transsion order will be fined 2,000 at once."
"These installers are all part-timers who rely on this to make a living."
"2,000 is enough to cover several days' worth of work for them. We need to make an example of a few, and no one will dare to take them."
Everyone nodded. This measure had to be implemented... After all, as the team grows, there will always be people with their own little ulterior motives, especially those with a mentality of taking chances...
"What's the other method?"
Chen Guoliang shifted to the side; the detail was that his right hand moved closer to the side.
"Public opinion."
Even though Zhang Zhiqiang was usually very bold, his voice dropped significantly when he said this.
"What are ordinary people most afraid of?"
"Radiation!"
"Mobile phones have radiation, Wi-Fi has radiation, microwaves have radiation."
"What about smart home devices?"
When Zhang Zhiqiang said this, he spread his hands wide, then slowly brought them together.
"Smart homes are full of Wi-Fi, full of Bluetooth, and full of sensors everywhere."
"Ordinary people don't understand technology; if you tell them there's radiation, they'll believe it."
Sun Minghui frowned.
"This... isn't that going a bit too far?"
The others in the conference room also hesitated. After all, they just wanted to be agents, not spread rumors.
Compared to Transsion's legal team, their own legal team was pitifully weak.
After all, Transsion's current legal team is fighting in the United States on one side, while traveling to various regions on the other, constantly moving between courts and police stations...
"Their practical experience is just too rich!"
Seeing that everyone was ready to give up, Zhang Zhiqiang stared at Sun Minghui and said, "What's too far?"
"Transsion broke the rules, and I'm just letting them know who sets the rules!"
"We aren't spreading rumors; smart home devices do indeed have radiation. That's a fact!"
"It's just that the radiation levels are within safety standards."
"But we aren't science influencers; we aren't responsible for telling them about safety standards. We just say there's radiation, and the public will make their own connections."
The sound of everyone laughing and joking in the conference room vanished instantly. After all, this move was indeed vicious and was skating on thin ice.
"If we get targeted, we'll definitely lose a layer of skin."
"I think it's feasible."
Liu Guoliang was the first to state his position. After all, as a major agent, he had seen it all.
"People are most sensitive about the issue of radiation."
"Those with elderly people, children, or pregnant women at home would rather believe it exists than risk it."
"Once people start discussing it at night, no matter how they explain it, it'll be useless."
"Explanation is just a cover-up, and a cover-up is the truth."
Chen Guoliang also hesitated. After all, last month, one of his subordinates had just encountered this; when he was told about it, he almost laughed himself to death.
A woman in her 50s came to their store to cause a scene, claiming that the air conditioner they sold had radiation, which caused her daughter-in-law to give birth to a baby who was a bit dark-skinned, and demanded compensation.
"But that soy-sauce skin color certainly wasn't caused by radiation..."
"One of our agents just encountered this last week. The issue of radiation is indeed something many people fear."
"But since we're doing it, we have to do it thoroughly."
"I know a few experts in the home appliance industry, the kind who have been on TV. Let them come out and say a few words; the effect will be better than us hiring people to post."
Zhang Zhiqiang looked around, and everyone nodded in agreement.
"No one objects?"
No one spoke.
"Then it's settled. We'll act separately. We'll push both the installation and public opinion lines simultaneously, doing our absolute best."
"As long as we can take down Transsion, between the 20% increase in service, installation, and debugging fees charged to customers, plus the manufacturer's rebates, doubling our assets won't be a problem."
...
By the time the meeting ended, it was 3:00 PM, and the weather, which had been clear and sunny, suddenly turned into a torrential downpour.
"This rain came at the wrong time," Chen Guoliang muttered.
"Old Chen, you still believe in Feng Shui?" Sun Minghui said with a smile.
"Old Chen, don't play the pot calling the kettle black. Don't think I don't know you have quite a few things set up in your house."
"I just think this rain came too strangely."
Zhang Zhiqiang didn't speak. He believed in it too—that man can conquer nature, but when there are many people, some rules cannot be changed.
But what he didn't know was that although he had prepared a recording, everyone else had also made their own preparations.
...
The speed at which public opinion fermented was faster than Zhang Zhiqiang had imagined.
On July 25th, the 10th day after the release of Transsion's smart home products, a large number of discussions about smart home radiation suddenly appeared on Weibo.
Looking at these headlines, Zhang Zhiqiang sometimes wondered if a third party had gotten involved.
The largest influencer was the Weibo account for "Home Appliance Observer," verified as a home appliance industry analyst with over 500,000 followers.
"Smart home devices are becoming more and more common. Wi-Fi, Bluetooth, and other devices are increasing, and various wireless signals are intertwined in the home."
"Studies have shown that long-term exposure to complex electromagnetic environments may have potential effects on the human body."
"Especially for the elderly, pregnant women, and children, their bodies are more sensitive."
"It is recommended that everyone be cautious when purchasing smart home devices."
Before posting, this influencer had considered the strength of Transsion's legal department, but in the face of red, crisp banknotes, he still chose to yield...
However, to the average reader, terms like "potential effects" and "cautious consideration" were no different from saying it was harmful.
Immediately after, several health and parenting influencers began to repost it.
They used his original images and added their own text, such as: #For those with pregnant women at home, take note: smart homes may affect fetal development#
#For the sake of children's health, stay away from smart homes#
#Transsion smart whole-house Wi-Fi coverage, radiation comparable to a base station#
In a single day, the reading volume of related topics exceeded 100 million, and at the same time, the related topics spread through all the major family group chats.
Some young people tried desperately to explain to the elderly at home that this radiation was not a problem, but the elderly wouldn't listen and just kept forwarding it frantically.
#Smart Home Radiation# successfully climbed to the number one spot on the trending list.
Meanwhile, voices of doubt began to appear under Transsion's official Weibo account.
"Do you have radiation reports for your products?"
"I have a three-month-old baby at home; I don't dare to install it?"
"Is installing a full set of smart home devices the same as living inside a microwave?"
Transsion's publicity department detected this as soon as the public opinion campaign started.
The keywords were "Transsion smart home radiation" and "Traditional appliances are the good ones."
They took screenshots and sent them to Li Qing.
"General Manager Li, the public opinion has risen. Most of it is negative. The source is a few home appliance and health influencers. The content is highly similar, and the wording is very much alike."
"Preliminary assessment indicates that someone is behind this crisis!"
Li Qing smiled. It took them 10 days to start acting; these people were a bit more incompetent than she had imagined.
"Check the background of those influencers, and get ready to invite them in for tea."
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