351: Chapter 351 Air conditioning is the biggest investment!

"Doesn't the competitor always claim to possess core technology? How can they not even beat Transsion in cooling speed for an air conditioner at the same price point? Where exactly does this 7-second gap lie? I'd rather not say."

"It's that certain brand, always going on about core technology, and yet... heh heh. With self-developed algorithms and self-developed compressors, they've been beaten so badly they wouldn't even recognize their own father. Most importantly, that so-called technical barrier of theirs seems to have been breached."

"Gree: I possess core technology! Transsion: My cooling is 7 seconds faster than yours! Gree: ... (Silence)"

"This is truly a dimensionality-reducing strike. The competitor has been bragging about their core technology for a lifetime, but once Transsion makes a move, their faces get slapped swollen. I'm starting to doubt if their core technology is made of paper."

"Does your face hurt, competitor?"

Meanwhile, Chairwoman Dong Mingzhu slammed her tablet onto the office desk, one hand pointing fiercely at the tablet in front of her, then looked at the technical director beside her:

"It's simply nonsense. What do they mean by core technology not being that scarce? When we were making air conditioners, where was Transsion? And they dare to use a 7-second gap as a selling point..."

The technical director beside her quickly stepped forward, carefully nudged the tablet back, and then softly advised:

"Chairwoman Dong, please calm down. Don't get angry over these comments. This is clearly the competitor deliberately trying to belittle us and stir up trouble; they just want to ride on our popularity. The more you pay attention to them, the more pleased they'll be."

At the press conference, Shen Fei pressed the remote control again:

"As a smart home appliance, our air conditioner supports voice control. There's no need for a speaker; the air conditioner itself has a built-in voice assistant. You just say to the air conditioner, 'xiao chuan, set the temperature to 23 degrees,' and it will adjust automatically."

Shen Fei demonstrated it on the spot. As soon as he spoke, the air conditioner in front of him reacted within 1 second and completed the adjustment within 3 seconds. It was much smoother than a traditional remote control...

"Besides specific temperatures, it also has a smart temperature control algorithm. For example, if you say to it, 'xiao chuan, I'm a little cold,' it will adjust the specific temperature based on the room temperature and human sensitivity to temperature."

As his voice faded, the close-up camera in the live broadcast room aimed at the presentation stage, focusing on that same Aurora air conditioner. Shen Fei raised his hand to signal for the stage lights to dim, and the camera immediately zoomed in on the air conditioner's panel.

"xiao chuan, I'm a little cold."

Once again, as soon as the words were spoken, the panel responded quickly, completing instruction recognition within 1 second. After 3 seconds, the airflow from the vent quietly slowed down. The high-end version automatically tilted upward, and the temperature setting slowly adjusted from 24 degrees to 26 degrees without any human intervention.

At the same time, a line of small text popped up on the screen: "Smart temperature control algorithm activated. Automatically optimized to a comfortable temperature based on the current room temperature of 25 degrees and human body sensory data."

The young people beside him didn't gasp in surprise; after all, in their hearts, whatever Transsion created, it was only to be expected.

Amidst their laughter, the final prices appeared on the big screen: "Aurora series wall-mounted units, 1-horsepower version, 3299; 1.5-horsepower, 3699. Two-horsepower floor-standing version, 6499; three-horsepower, 7499!"

"Gree: I sell the brand. Transsion: I sell the technology."

"I was hesitant before, but now I'm going with Transsion without thinking. We can't compare this with ordinary air conditioners. Gree's high-end wall-mounted units, the 1.5-horsepower ones, generally cost over 4000 yuan, while Transsion's 1.5-horsepower is only 3699. It also has that cooling speed and smarter voice temperature control; the price-to-performance ratio is truly maxed out."

"I feel like Transsion isn't here to show off its smart home appliances, but rather to force these traditional manufacturers into the price segments where they belong... This is going to completely stir up the high-end air conditioner market."

"To the person above, stirring it up is good. Anyway, they aren't snatching the domestic market; how much can their high-end series sell? They are mainly snatching market share from imported products."

"Do you think the upcoming refrigerators will be the same..."

The sales director of Gree's South China region was sitting in the seventh row as an audience member. From the moment it hit 2 o'clock, he had been taking notes non-stop, but now the pen in his hand stopped on his notebook, unable to move further.

The price was even lower than the 4500 he had anticipated. This pricing by Transsion was lower than the wholesale price of Gree's products with the same configuration. If Transsion's quality was truly as good as claimed at the press conference, Gree's offline channels would be in a very difficult position.

Distributors aren't fools; they push whatever sells well and whatever has good quality. After all, offline reputation is quite important, unless one company dominates everything. But now...

Finally, he wrote in his notebook: Transsion's investment in air conditioners must be the greatest, and their price war is also the most ruthless.

Meanwhile, after finishing with the air conditioners, Shen Fei began talking about refrigerators. After all, there was nothing to say about the price; everyone thought Transsion was here to overcharge and fleece customers, but in reality, they were here to flip the table.

"Transsion Smart Home. Star Series Refrigerator."

A double-door refrigerator appeared on the big screen. As the camera slowly moved closer, a surprisingly beautiful appearance appeared before everyone's eyes. Its entire body was a warm, milky white, with double-door panels covered in high-transparency glass, emitting a soft luster under the lights.

Shen Fei stepped forward and opened the door, and the internal partitions were clear at a glance: the refrigerator compartment and the freezer compartment were clearly separated, with two independent circulation systems performing their respective duties. The cold air didn't mix; on one side was the crisp sweetness of fruits and vegetables, and on the other was the firmness of frozen meat, with no more mixed odors lingering together.

Therefore, a promotional video appeared on the big screen at that moment, but it focused on some minor features. For example, the area near the middle was the Zero-Degree Preservation Compartment, which was the main highlight this time. It was precisely controlled within the golden range of ±0.5 degrees.

A piece of beef stored for 7 days lay quietly inside, its color still rosy and bright, without any blood oozing out, forming a sharp contrast with the meat chunks oozing water in the ordinary refrigerator next to it.

The display screen on the door panel was still glowing slightly, allowing users to check food inventory and recommended recipes at any time. As for features like automatic ice making and defrosting, which some manufacturers highlight, those were just quiet details that Shen Fei didn't specifically demonstrate. After all, a good reputation is built by everyone's recommendations.

"Hilarious. Some competitors' high-end series are still single-cycle, while Transsion goes straight for dual-cycle, dual-system. This really is high-end now."

"I've experienced the food management system offline before, and it's really useful. You don't have to open the fridge and rummage for half a day only to realize you didn't buy groceries."

"Brothers who are broke, definitely don't go for an offline experience, otherwise you might really regret it."

The explanation for the refrigerator was even faster. Shen Fei briefly introduced some features, such as antibacterial and odor removal, smart food management... As for the technology, he simply left some face for the competitors, so as not to let them lose so miserably...

"In the future, you can all guess the price of our Star Series double-door refrigerator, the 610-liter version."