471: Chapter 471: Meeting with Hu Zhiming, Boss of Shenying Security!

Chapter 471: Meeting Hu Zhiming, the Boss of Shenying Security!

Although the primary goal was not achieved, at least the main task objective was clarified.

Helping the boss hide his identity on the internet was not the primary task of a PR company.

But since the boss had spoken and promised funding, they could certainly do it!

The primary goal of their PR company was, without a doubt, to make the boss happy.

Kang Xuyan asked for Su Yang's opinion, "Boss, what are your thoughts on the brand image for Jiuxiang Catering, Jiuxiang Food, and Spark Fitness?"

Su Yang thought for a moment and said, "Jiuxiang Catering as a whole should feel warm. Whether it's Jiuxiang Hotpot Restaurant or Weimeijia, they can both focus on deliciousness. Jiuxiang Hotpot Restaurant leans towards a different kind of service compared to Guodilao, making it more suitable for I-people!"

Su Yang couldn't help but laugh as he spoke.

"E-people" and "I-people" were probably the more popular slang terms recently.

E-people referred to extroverted, outgoing individuals.

E-people usually enjoyed socializing, could be very active in social situations, and were often called "social butterflies."

I-people referred to introverted, reserved individuals.

I-people were usually more reserved, preferred solitude and deep reflection, and were often called "socially anxious."

However, at this point, Xie Ren said, "Boss, I don't think we should overemphasize this concept. Jiuxiang Hotpot Restaurant should offer a highly compatible, traditional service style. If we emphasize that it's suitable for I-people, those who identify as E-people might decide against dining at our hotpot restaurant!"

"True!" Su Yang nodded. "Weimeijia leans towards cheaper prices and decent portions, which should be quite suitable for ordinary working-class people, focusing on small profits but quick turnover... Jiuxiang Healthy Catering is currently deeply tied to Spark Fitness, mainly making light meals, nutritional meals, and so on. It should lean towards the mid-to-high end, emphasizing nutrition and health!"

"Yes!"

The three Xingli PR executives nodded seriously, and Xie Ren even took out a small notebook to write it down.

"Jiuxiang Food tastes good—it should taste better than the vast majority of snacks on the market, and it also covers frozen foods, cooking oil, douban paste, chili sauce, and wine!"

"Spark Fitness mainly features good service and professional fitness coaches. The company has no hard-selling requirements for coaches. As for the corporate image, I also want it to be sunny, positive, and healthy!"

Su Yang thought for a moment and finally said, "As for the employee benefits, you guys surely know about them!"

The three of them nodded in unison.

"Your task is mainly to help them build a good corporate and brand image!" Su Yang pondered for a moment and said, "Just plan in this direction!"

"Alright, Boss!"

Xingli PR's special buff was a +30% boost to corporate brand image building and maintenance capability, and a +15% boost to communication skills.

Its strongest point lay in the construction and maintenance of corporate brand images.

The task Su Yang gave them naturally allowed them to play to this strength.

After seeing the three of them off, the next day, Su Yang invited Hu Zhiming, the owner of Shenying Security, to dinner.

When Hu Zhiming heard that Su Yang had invited him, he readily agreed!

Hu Zhiming was in his early forties, about 1.7 meters tall, lean and thin, but with a very straight posture.

He was a veteran who had once served in the local military.

After retiring, with the help of his family, he opened a security company.

He had worked diligently to develop the security company for seven years, reaching its current scale of eight hundred people, making it somewhat famous in Rongcheng!

It was quite difficult for purely private security companies to grow!

Many people still preferred to cooperate with security companies that had official backgrounds.

Security companies with official backgrounds were wealthier, found it easier to secure security or guard contracts, had higher-quality security personnel, and were more trusted by clients.

Having developed for so long, Shenying Security's main business was property guarding services.

Its private security business was relatively small, but it still had a decent foundation!

The company's monthly profit was still around two hundred thousand yuan, but it was in a declining phase.

This was unavoidable, as the current security guard market was also highly competitive.

If you dared to quote 6,000 for a position, other security companies would dare to quote 5,000, focusing entirely on low-price competition!

Su Yang hadn't expected that he would eventually end up doing labor dispatch!

Wasn't the guarding business of Shenying Security essentially labor dispatch?

However, it wasn't Su Yang's company purchasing labor dispatch services!

He also felt a bit helpless!

But what could he do when he needed a security company?

Nowadays, private security companies all dabbled in property guarding services!

When Hu Zhiming met Su Yang, he was slightly surprised, but he warmly took the initiative to shake Su Yang's hand. "Mr. Su, I have long looked forward to meeting you!"

"Mr. Hu knows me?"

Su Yang asked with a smile.

Hu Zhiming smiled and said, "I have indeed looked into Mr. Su's companies!"

"I see."

Su Yang nodded.

He wasn't surprised. Since acquisition talks had been going on for so long, Shenying Security would definitely have looked into Jufan Holdings, and they were both local companies anyway.

After taking his seat, Hu Zhiming smiled and said, "I know Mr. Su is very good to his employees!"

"Oh?"

Su Yang looked at Hu Zhian with some surprise.

Hu Zhian smiled and said, "There's a Jiuxiang Hotpot Restaurant near my house, and I'm a regular there. I know about their salary and benefits. Last time, I even heard that an outstanding employee from the store took her whole family on a trip, all expenses paid... The person chatting with me was incredibly envious... Hahaha!"

Su Yang asked curiously, "Which store?"

He wasn't surprised that Hu Zhian mentioned Jiuxiang Hotpot Restaurant.

Jiuxiang Hotpot Restaurants were quite widely distributed in Rongcheng!

"The one on Xinxing Street!"

"Xinxing Street? The outstanding employee at that store must be Hu Yueyin!" Su Yang recalled and said, "She is indeed very good. She has a dimple on her left cheek, and she's very likeable when she smiles!"

Hu Zhian looked at Su Yang in surprise. "Mr. Su knows her?"

Su Yang waved his hand. "How could I not know my own employees?"

"Then the store manager of the Xinxing Street branch is..."

"Li Yaoguang, right?"

"And the other employees?"

"..."

After Su Yang rattled off a long list of names, Hu Zhian was left dumbfounded.

In fact, he didn't even know all the employees in the hotpot restaurant himself, but Su Yang had named all three of the ones he did know!

Jiang Yuzhen, sitting beside Su Yang, wasn't surprised at all.

Everyone in the Jiuxiang Hotpot Restaurant branches knew that the boss remembered every single one of them!

The waiter quickly served the food and drinks, and Hu Zhian directly toasted Su Yang with a glass of Baijiu. "To be honest, I, Hu Zhian, rarely admire anyone, but I absolutely admire you, Mr. Su... I don't even know everyone in my own company. I'll down this glass, please drink at your own leisure, Mr. Su!"

Since he had been toasted, Su Yang naturally couldn't refuse to show respect!

He also downed a two-tael glass of liquor along with him!

Seeing Su Yang down his drink, Hu Zhian was in a good mood and said with a smile, "Eat! Have some food!"

Jiang Yuzhen really wanted to laugh. Why did it feel like Hu Zhian was the one hosting the dinner?