535: Chapter 535: The online streaming effect is great, but funding is needed! Black Pear Films!

That feeling was truly too uncomfortable.

"Duan Zixuan, don't you have a seat? Why don't you ride in my car too!"

Su Yang scanned the underground parking lot and saw Duan Zixuan standing in front of a red Mazda with its door open not far away, and asked.

Although Duan Zixuan was only twenty-three years old, he was already an old employee of Yuanshi Private Equity from back when Ying Guangjian was the boss.

Hearing Su Yang's voice, Duan Zixuan quickly turned his head and said, "No need, Boss!"

After speaking, Su Yang saw Duan Zixuan climb into the car.

Seeing that the dozen or so employees in the parking lot had all gotten into their cars, Su Yang said to Pei Jiaqi beside him, "Let's go!"

"Mhm!"

Pei Jiaqi nodded repeatedly.

Su Yang glanced at her. Perhaps because she was a bit too tall, the girl's back was slightly hunched.

However, as she walked with him, her back straightened, and she had quite a scholarly air about her.

But soon, Su Yang's gaze fell to Pei Jiaqi's feet.

How could it be... flat shoes?

In the red Mazda not far away, the driver Yan Ye looked back at the four people squeezed in the back row and said somewhat helplessly, "Duan Zixuan, the car is overloaded!"

"I know, I know!" Duan Zixuan secretly glanced out the car window at the departing Su Yang and Pei Jiaqi, saying, "After the boss leaves, I'll go hail a cab!"

Then, everyone in the car couldn't help but laugh.

Huo Zihao, who was being sat on by Duan Zixuan, complained, "Do you really need to be so afraid of the boss?"

Duan Zixuan retorted, "Then why don't you go ride in the boss's car, and I'll ride in Brother Yan's car?"

Huo Zihao decisively refused, "Forget it then!"

"Forget it, I'll go drive. I originally wanted to save some gas money!"

Wang Pengzheng, who was squeezed against the glass, opened the car door and quickly ran toward where his own car was parked.

Suddenly, the three people sitting in the back row let out a sigh of relief!

Duan Zixuan got off Huo Zihao's lap and said to Wang Pengzheng, "Brother Wang, you should buy a new energy vehicle!"

Wang Pengzheng turned back and said, "Next time you buy a new energy vehicle, I'll hitch a ride with you!"

"No way, cars only depreciate. I work in finance; I need to invest in assets with growth potential. That's what shows my professionalism!"

"..."

In the car, looking at Pei Jiaqi sitting so properly, Su Yang couldn't help but ask:

"I remember, you filled in 180 cm for your height on your resume?"

He usually didn't pay much attention to employees' heights, but this one was clearly different!

She seemed to be about the same height as him!

His height had exceeded 180 before high school, and every physical exam since then had been 184.

"Ah?"

Pei Jiaqi looked at Su Yang with some surprise.

Su Yang asked curiously, "Are you sure you're only 180?"

"184, 184 barefoot." Pei Jiaqi smiled embarrassedly, "Rounding it off, it's 180!"

She had already discovered that her boss seemed to be about the same height as her!

"I knew it!" Su Yang said with a smile, "I thought I had gotten shorter!"

Pei Jiaqi lowered her head in great embarrassment; it seemed like even her ears had turned red!

Su Yang helplessly opened the car window to let in some cold air and look at the scenery outside.

At the dinner table, Su Yang stated directly that no one was allowed to get drunk!

Whether they wanted to drink baijiu, beer, red wine, or soft drinks, they could choose according to their preferences!

The group of young people cheered with joy!

Finally, Su Yang added, "However, for those who want to drink wine, I recommend Chizhu Wine Industry's... After all, it counts as a company under my banner!"

"Then let's have some red!"

"Right, let's have some wine!"

"..."

Several cheerful young people suggested it very tactfully.

Su Yang smiled and ordered them a bottle of Chiyan, which retailed for 300 yuan.

He ordered some coconut milk and fruit juice for the girls who hadn't asked for alcohol.

The gathering ended before eight o'clock, but there were no further plans, so everyone went home!

In the evening, when Su Yang returned home, he saw Chen Li lying on the sofa watching TV.

Summer had arrived, and she was dressed very casually in a short-sleeved shirt and shorts.

Revealing large swathes of snow-white skin!

He also sat down beside Chen Li and then let out a deep breath.

Chen Li tilted her head to look at Su Yang and asked, "Did you drink?"

"Mhm?"

"Are you alright?"

"It's fine, I just drank a little!"

Because his physical condition was so good, he hadn't been drunk in a long time.

At most, he just drank until he was tipsy!

"Then I'll make you a cup of tea!"

"Mhm!"

After Chen Li brought the tea over, Su Yang spoke up, "Why don't you buy an apartment?"

"Huh?"

Chen Li looked at Su Yang in surprise.

Seeing her expression, Su Yang knew that Tao Xue hadn't mentioned this to anyone.

She was quite tight-lipped.

"Really?"

"Yes!" Su Yang thought for a moment and said, "Buy whatever you like; you can buy a smaller one. When I have money later, I'll probably consider buying a plot of land and building a villa complex myself!"

He wanted to balance the scales; he couldn't always rely on others being tight-lipped!

To forge iron, one must be strong oneself!

"You really are..."

Chen Li didn't even know how to complain.

But buying land and building one's own house was indeed very convenient!

But judging by Su Yang's tone, that was likely something for the future.

"Okay!"

"Put the house in your name; I'll give you the money!"

"I have money. Let's buy this apartment together and put it in both of our names!"

"Alright then!"

Seeing Chen Li say this, Su Yang didn't insist further!

"I don't want to buy a new house; I want to buy an existing second-hand property!"

"That's fine!"

Su Yang had no objection to this; he understood Chen Li's concerns.

Once most of the employees at Yuanshi Private Equity had arrived and operations were on the right track.

Su Yang paid a little attention to the company's other acquisition businesses.

Soon, Heili Film and Television, a subsidiary of Linyi Film and Television that had been established not long ago and specialized in filming short dramas, sent word of a victory.

They had invested in traffic for the company's first short drama, "Forty Years Old: The Domineering CEO Falls in Love With Me."

They discovered that the traffic investment results were very good, and this short drama seemed to have great potential!

The general manager of Heili Film and Television, Xu Yong, wanted to secure more funds for traffic investment!

Traffic investment refers to a marketing method of promoting short dramas by purchasing traffic.

Specifically, investing means first editing the most attractive parts of the short drama into short videos, then spending money to place these short videos on major platforms to attract users to watch and potentially pay to unlock subsequent episodes.

After small companies film a good short drama, they always start by investing a few thousand or tens of thousands in traffic to see the results.

If the traffic investment results are good, they continue to increase the capital investment!

Big companies are more impressive; they can release 50 to 60 short dramas per month, completely industrialized, assembly-line production.

They can bet on several short dramas at the same time, and a single test run might involve hundreds of thousands or even more!

If they feel a short drama has potential, they will increase the traffic investment intensity, investing tens of millions or even hundreds of millions.

Relying on traffic investment, many hit short dramas can attract hundreds of millions in top-ups in a short period of time.

But don't think that these hundreds of millions in top-ups all belong to the short drama producers.

The platform also takes a cut, roughly a 6:4 split.

The short video producers get 6, and the platform gets 4!

Besides that, there are also high traffic marketing costs.

If users top up 100 million for a short drama, the short drama producers can only get about 10 million.

But compared to the production cost of hundreds of thousands to a million for a short drama, this is still very profitable!

Of course, not all short dramas can make money; probably 60% to 70% of short dramas will lose money!

Su Yang didn't catch the most profitable time for short dramas.

Now more and more people are flooding into the short drama industry, the industry is starting to get competitive, and production costs are constantly rising.

Many newcomers come in and get their heads bashed in, and those who entered the short drama industry earlier aren't necessarily able to make money anymore either.

Under intense competition, some short drama production companies have already jumped overseas to film short dramas for foreigners to watch.

Su Yang also felt that poisoning the minds of foreign friends was fine, and he would do the same in the future!

He was willing to invest more in short dramas entirely because they were well-suited to his Business Deduction skill.

Business Deduction can only see one year ahead, and many TV series and movies are hard to get on TV or the big screen within a year, while short dramas have absolutely no such concerns!

Another thing is that the payback speed for short dramas is extremely fast; taking a month to film is considered slow.

After release, major platforms can generally start making payments within a month.

For example, the Douyin platform settles once on the 1st and 16th of every month.

After settlement is complete, the platform will deposit the commission into the company's account within 7 working days.

As for Kuaishou, it claims that short drama revenue can arrive in the account within 24 hours.

This was quite a big temptation for Su Yang!

If it were filming and releasing a movie, not only is the investment large and the filming cycle long, but the payback speed might be calculated in years!

Hearing that the short drama had potential, after obtaining Su Yang's approval, Yu Siying transferred 30 million from the Spark Media account to Heili Film and Television for traffic investment!

Thinking about the subsequent investment that Heili might need, and the issuance of the private equity fund next month, Su Yang found himself actually feeling a bit of financial pressure!

However, he definitely had to help Heili Film and Television earn its first pot of gold first!

According to his estimation, it would be best to leave Heili Film and Television with tens of millions or even hundreds of millions in working capital.

After all, with his help, the frequency of short film production at Heili Film and Television would certainly be far less than those big companies, but the traffic investment costs would definitely not be low!

But thinking that the 7th of next month seemed not far away, the pressure on him suddenly lessened a lot!

He had forgotten that he wasn't just some ordinary boss.

He was a boss who could receive his salary on time on the 7th of every month!

Two days later, the Universiade announced its officially designated alcohol, and the spot for baijiu was won by Luzhou Laojiao.

The spot for wine used to entertain foreign envoys was won by Chizhu Wine Industry.

Thanks to the local official promotion, Chizhu Winery's chizhu Dry Red Wine became famous once again!

This time it wasn't strong enough to occupy the hot search, but Su Yang was already very satisfied.

Domestically, official certification is also very important!

Netizens also thought it was normal; after all, Chizhu Winery had just won the grand gold medal at the Brussels International Wine Competition, and it was currently in the limelight!

The quality was certainly guaranteed; at the very least, foreigners said it was good after drinking it, so there was no problem using it to entertain foreigners!

An Xinlei also called to tell Su Yang that she would be walking the runway on July 25th, and she was a little nervous.

Su Yang comforted her and also indicated that he would pay attention to her performance!

After hanging up the phone, Su Yang thought about the few actors under his banner and felt that the setup of Linyi Film and Television was still a bit thin.

He should find another vice president who was good at hype and marketing!

While he certainly appreciated talented stars more, without hype and marketing, one couldn't capture maximum profits.

Therefore, Su Yang handed this matter over to Linyi Film and Television, letting them recruit the person themselves!