220: Chapter 220 Fifty Thousand Yuan

In the blink of an eye, a few days passed.

On Tuesday morning, Chen Fan was sitting in his office when there was a knock on the door.

"Come in."

The door pushed open, and Wang Jing walked in.

"General Manager Chen, there is progress on the matter you asked me to contact Nick Cheung about." She sat down opposite Chen Fan, then said with an excited look.

"Oh?" Chen Fan became interested. He put down the pen in his hand and leaned forward. "Tell me, what's the situation?"

"I contacted Nick Cheung's agent. They quoted 600,000 per year, including print, TVC, and portrait usage rights. However, they have the right to review the advertising content, and they only want to sign for one year."

Hearing Wang Jing's words, Chen Fan couldn't help but widen his eyes—600,000 a year? Is it that cheap?

He originally thought it would be at least two or three million a year. In his past life, those web games hired Hong Kong stars for endorsements for millions easily. Nick Cheung was, after all, a Best Actor winner at the Hong Kong Film Awards; how could his endorsement fee only be 600,000?

This price was ridiculously low.

He muttered to himself: Are Hong Kong stars living so miserably these days?

But on second thought, this was a huge boon for Chen Fan.

The price is low, the company can save a large sum of advertising fees, why not? The saved money could be invested in more channels, or simply added to the production budget.

But the condition of "only signing for one year" mentioned by Wang Jing did not quite meet Chen Fan's expectations. His idea was that if they were to sign, it would definitely be for more than one year—five years wouldn't be too long, at least three years to start.

For one, advertising shooting has production costs, so signing for a short term is not cost-effective; for another, he had confidence in the viral effect of the "Zhajiahui" meme, and the life cycle of this advertisement definitely wouldn't be exhausted in just one year.

Thinking of this, he looked at Wang Jing, his tone decisive: "Offer them 800,000 a year. The advertising content must be according to our requirements, and we must sign for at least five years."

800,000 a year, 5 years is 4 million. This number is not small for a web game's marketing budget in 2011, but Chen Fan knew clearly in his heart that this money was well spent.

The effect brought by Zhajiahui would definitely be more than just a few million.

Just after speaking, before Wang Jing could react, he added another sentence: "First report 800,000. If they don't agree, then raise it to 1 million a year, but don't lower the term."

Wang Jing nodded upon hearing this. "Okay, General Manager Chen, I will go talk to them now."

"By the way," Chen Fan remembered another thing, "Be firm during the negotiation. Don't let his agent think we can't do without him."

"Understood." Wang Jing nodded.

"Also, how are the two girls I asked you to find?"

Hearing Chen Fan ask, Wang Jing's expression became a bit embarrassed, and her voice lowered a few notches: "General Manager Chen, the two girls you mentioned... I found the one named Naza. She is a student at the Beijing Film Academy and is indeed very beautiful and spirited. I looked at the set of photos taken during her art exam, and she really fits the 'exotic style' you mentioned."

"But I really couldn't find Reba." Wang Jing shook her head with some annoyance. "I searched on the internet for several days, flipping back and forth through those few pieces of information, and I couldn't even find a decent photo, let alone contact information."

Chen Fan rubbed his chin upon hearing this. At this time, Reba really didn't have much fame; no works, no exposure, no social media accounts, so it's normal not to find her.

But Chen Fan remembered very clearly that she should be at the Shanghai Theatre Academy.

"She is at the Shanghai Theatre Academy. Try to find a way to ask the teachers at the Shanghai Theatre Academy. Schools usually cooperate with advertising collaborations from formal companies like ours."

"Okay, General Manager Chen." Wang Jing stood up. "Then I will go follow up on Nick Cheung's side, and I will report to you when there is news."

"Go ahead."

After Wang Jing pushed the door and went out, Chen Fan leaned back in his chair, tapping his fingers on the desk twice.

Nick Cheung for 800,000 a year, Naza for 50,000, and Reba probably around the same price—adding up to less than 1 million, he could secure three endorsers. No matter how you calculate this, it's not a loss.

The three endorsers each have their own effects. Nick Cheung's magical advertising slogan can attract a large portion.

As for Naza and Reba, they are used to attract some lecherous people. After all, seeing two young, beautiful girls with exotic styles wearing sexy and revealing equipment in the game, how can they resist not clicking in to take a look?

Chen Fan had a friend in his past life who was like this; seeing a scantily clad beauty on a web game, he couldn't help but click in, and in the end, even topped up a few hundred yuan.

...

Two days later, in a small residential area in Xinjiang, a girl whose face clearly showed Xinjiang features was answering the phone.

This girl was Naza. She had been working part-time as a print model since she was 16. Because she didn't get into the Xinjiang Art Troupe last year, she was currently unemployed at home.

Hearing that someone was looking for her to shoot an advertisement, her first reaction was surprise, followed by some vigilance.

Naza frowned slightly at this moment, her tone carrying a bit of caution: "You mean... you want to find me to shoot an advertisement?"

"Yes." A female voice came from the other side of the phone, sounding capable and polite. "We are from Chang'an Fanyu Technology Co., Ltd., and we would like to find Ms. Naza to shoot a game advertisement."

"Chang'an Fanyu?" A trace of doubt appeared on Naza's pretty face. "Is your company in Chang'an?"

"Yes, our company mainly makes games. I don't know if you have heard of the two games 'defend the carrot' and 'happy elimination'?"

Naza was stunned for a moment.

She certainly knew 'defend the carrot'. There was a girl in the dormitory who held her phone and played it every day. She had also seen classmates in class playing 'happy elimination'.

"I've heard of them." Naza said.

"It's great that you know them. These two games were made by our company."

A trace of surprise flashed in Naza's eyes. Even if she didn't play games much, she knew these two games were quite famous.

She didn't expect that the parent company of these two games would actually find her and even ask her to shoot an advertisement.

She calmed her mood and asked cautiously: "Then are you looking for me to shoot advertisements for these two games?"

"It's another game, it hasn't been launched yet."

"Oh..." Naza responded, feeling a bit disappointed in her heart.

However, this sense of disappointment disappeared instantly. After all, it was not bad that someone came to invite her to shoot an advertisement.

"So how much is the advertising fee?"

"The advertising fee is tentatively set at 50,000 yuan. We can discuss the specifics when we meet."

Hearing this number, Naza's eyes lit up.

50,000 yuan was undoubtedly a huge sum for a girl who was unemployed at home.

You have to know that she only earned one or two hundred yuan for taking photos as a print model, and that was only when she occasionally had the opportunity to take them.

50,000 yuan would take her dozens of shoots to earn.

However, this was the first time she had encountered someone asking her to shoot an advertisement. Previously, she had only done print modeling, so she was still a bit unfamiliar with the advertising aspect, which made her a bit hesitant.