257: Chapter 257 Please be my spokesperson

Ever since the commercial for archangels sword went viral, 'Zhajiahui' trended on search lists, and Naza and Reba also gained a lot of attention.

Naza's Weibo followers surged from a few hundred to over a hundred thousand.

A hundred thousand followers wasn't a lot and didn't amount to much among celebrities, but for the homepage of a Taobao store, it was more than enough to hold down the fort.

Besides, Naza had excellent qualities—she was young, extremely beautiful, and had a great figure.

Crucially, her Xinjiang-style features were very rare, making her a perfect fit.

Furthermore, she didn't have an agent, which eliminated any middleman hassle.

With that in mind, he looked at Li Nan.

"Before we launch, let's sign another spokesperson."

Li Nan froze, then spoke with a hint of urgency, "President Chen, it's too late to hire a spokesperson now. Even if we do, we wouldn't be able to announce it until months later. We won't make it in time for the launch."

"I know, you don't have to worry about that." Chen Fan waved his hand. "The person I'm hiring this time isn't very famous, and I'll contact her myself. When the time comes, you just need to coordinate with her directly."

Li Nan opened her mouth to ask something, but seeing that Chen Fan's expression didn't look like he was open to negotiation, she swallowed her words and nodded.

Chen Fan stood up and turned to head back to his office.

Returning to his office, Chen Fan picked up his phone, scrolled to Naza's number, and dialed.

The phone rang twice before being picked up.

"Brother Fan?" Naza's voice carried a hint of pleasant surprise. "What made you think of calling me?"

"To invite you to be a spokesperson."

"What kind of spokesperson? Has your company released another new game?" Naza's tone was filled with curiosity, as if she was already prepared to shoot another commercial.

"No, I've started a clothing brand, and I want you to be the spokesperson."

Naza was taken aback for a moment and asked, "Just me? Are there any other celebrities?"

"Just you."

There was a brief silence on the other end of the line. Naza's voice clearly brightened up a bit, though she still sounded somewhat uncertain. "Why just me this time? Aren't you going to hire a celebrity? I'm not even famous."

"Celebrities are too expensive, I can't afford them," Chen Fan said casually.

"So, you're saying I'm cheap?" Naza feigned anger, her tone carrying a playful pout, but the smile on her face was palpable even through her voice.

"How could that be? I'm just joking with you." Chen Fan chuckled, his tone turning a bit more serious. "I'm asking you to be our spokesperson mainly because you're young and beautiful, which fits our brand's style. That's why I'm inviting you. If you're unwilling, I'll find someone else."

"I'm willing!" Naza quickly replied, as if terrified he would back out, her words coming out fast and rushed. "When should I come over?"

Chen Fan smiled and said, "Aren't you going to ask how much you'll be paid?"

Naza's voice softened, carrying an absolute trust. "I believe Brother Fan won't cheat me."

"What if I do cheat you?"

"Hmph, then I'll just stay and never leave." Naza spoke with righteous confidence, her tone playful yet serious, as if she were speaking of something she would truly do.

Chen Fan chuckled. "Don't worry, I definitely won't cheat you. Come over tomorrow."

"Tomorrow?" Naza was startled. "That fast?"

"Is that fast? If you think so, then the day after tomorrow."

"Tomorrow it is!" Naza grew anxious again. "Brother Fan, wait for me. I'll be there tomorrow."

Chen Fan acknowledged, told her to call him when she arrived, and hung up.

After hanging up, Chen Fan leaned back in his chair, reflecting on the phone call with Naza.

He had only mentioned the endorsement, and she agreed immediately without even asking how much she would be paid.

He didn't know if she was just scatterbrained or if she trusted him too much.

After hanging up, Chen Fan leaned back in his chair, reflecting on the phone call with Naza.

He had only mentioned the endorsement, and she agreed immediately without even asking how much she would be paid. He didn't know if she was just scatterbrained or if she trusted him too much.

However, this trust made Chen Fan fond of the girl even more.

He left his office and walked over to Li Nan's workstation.

"I've already contacted her, and she'll arrive tomorrow. When she gets here, take some photos first and upload them to Taobao."

"Alright, President Chen." Li Nan acknowledged, writing a line on a sticky note and pasting it on the side of her monitor.

"By the way, do we have an official Weibo account?"

"No, we don't." Li Nan looked up, a trace of hesitation in her eyes.

"Register one. It will serve as a permanent promotional channel in the future. Weibo is currently a hotbed of traffic; it'd be a waste not to post on it."

Li Nan nodded. "Alright."

In fact, Chen Fan was also thinking of learning from some official accounts in his previous life, posting down-to-earth and relatable content.

For example, Laoxiangji's Weibo posts daily content like 'cluck cluck' and 'let's do our best today, duck.' The boss even personally stars in short videos, self-deprecating, playing with memes, and being completely down-to-earth.

This seemingly unorthodox promotional method actually made Laoxiangji break out of its niche and go viral.

However, too much of a good thing can be counterproductive. Right now, the Fanti brand has no reputation at all, so there's no need to do this for the time being.

Doing it after gaining some fame later on would yield twice the result with half the effort.

After finishing his instructions to Li Nan, Chen Fan prepared to leave. Just as he reached the door, his phone rang again.

He picked up his phone and saw that it was Dean Zhou calling.

"Hello, Dean Zhou."

"Just letting you know, I'll be visiting your place with district leaders this Friday." Zhou Mingyuan's voice was unhurried, as if announcing a settled matter. "Around ten in the morning. You don't need to organize any welcoming ceremony, just keep things normal."

"Alright," Chen Fan acknowledged.

Zhou Mingyuan gave a few more instructions before hanging up the phone.

...

The next day, around three in the afternoon, Chen Fan's car was parked outside the terminal entrance.

The white Land Rover Range Rover gleamed brightly under the sunlight. Its boxy front and tall body stood out conspicuously among the row of sedans picking up and dropping off passengers.

Instead of waiting inside the car, he leaned against the front hood with his hands in his pockets, his gaze fixed on the exit of the terminal.

People were coming and going all around, but many couldn't help but have their eyes drawn to him as they passed by.

A handsome young man standing over 1.8 meters tall, leaning against a Land Rover Range Rover worth several million—such a scene would require slow motion and background music in a TV drama.

A fashionable young woman in her twenties walked out of the terminal, wearing a floral dress and stiletto sandals, dragging a small suitcase.

When she saw Chen Fan, her pace noticeably slowed. Her gaze lingered on him for a few seconds, and after a brief hesitation, she walked up to him.

"Hey handsome, waiting for someone?"

Chen Fan glanced at her and nodded. "Yeah."

"Would it be convenient to exchange contact info and get to know each other?"

"No, it's not convenient." Chen Fan withdrew his gaze, his tone flat.

The girl's smile stiffened for a moment. Then, she shrugged, put away her phone, and dragged her suitcase away.

Chen Fan didn't pay it any mind, his gaze returning to the exit.